Media statement 1/11/2012
China, a traders’ delight. NZ trade association going from strength to strength
China is a trader’s delight, guest speaker at the New Zealand China Trade Association, David Caselli, told the
association’s Annual General Meeting on October 31st.
“China is a deep market with many niches and segments available to exploit,” he said.
“The challenge is deciding what strategy to deploy then to clinically start executing it.
“I experienced the perfect tradable product – you buy it, you sell it, and they want more.” Mr. Caselli said revenue
growth in the sales of food products he was referring to expanded 35 per cent month-on-month.
“The options for food products are nearly limitless; anything is possible, but not necessarily as we want to sell them,”
said Mr. Caselli who is currently a senior consultant at Martin Jenkins & Associates.
In New Zealand interest in trading with China is expanding just as rapidly judging by applications being received for
membership of the NZCTA.
The association’s Chairman Tim White reported to the AGM that membership rose 25 per cent during the year and the
association has regular contact with over 2600 member representatives.
The NZCTA is New Zealand’s oldest and largest China focussed trade group.
“During the year members attended 30 networking and educational functions and hosted over 25 delegations from China,”
Chairman Tim White reported to the association’s AGM.
“In the coming year our focus will be on increasing the number of events in Wellington and Christchurch, and the 2013
China Trade Awards on 30 May next year,” Mr. White said.
“Last week I met with Vice-president Ma of the Canton Fair where we signed a Memorandum of Understanding which will
result in numerous benefits for members of NZCTA-led delegations to Guangzhou and the Fair.
“As Chairman of NZCTA I am also on the newly formed NZ China Council – members have a voice on the Council.
“We look forward to continuing to build on our strong relationship with the New Zealand Ministry of Foreign Affairs and
Trade, and NZ Trade and Enterprise, and I would also like to recognise the support the Association has received from the
Chinese Embassy and both the Auckland and Christchurch Consulates.”
Mr. White also thanked the association’s sponsors – HSBC, DLA Phillips Fox, KPMG, The Langham, Cathay Pacific, Cosco,
and Mondiale.
The NZCTA Board of Directors for 2012-13 is:
Chairman: Tim White – KPMG
Executive Committee Members elected at the AGM:
John Hong - Auckland Waterfront/Auckland Council
Ally Cui - Agria Corporation
Dr Kathrine Davis – Ultimate Equine Ltd
Gary Monk – Intersea Ltd
Re-elected after the 2 year term served:
Gary Cross – HSBC
Angela Meng-Yee – Hussar & Co.
Bruce Robertson – Gibson Management (Hawkes Bay)
Michelle Williamson – Duo Communications Ltd (Canterbury)
Standing Committee Members:
Gavin Haworth - ANZ
Jonathan Watt – Global Link Ltd
Cameron Zhang – NZ New Milk Ltd
Richard Fyers – Fyers Joyce
Bo Li – Asia Works Ltd
Luke Qin – BNZ (Wellington)
Immediate Past Chairman
& Honorary Life Member - Stuart Ferguson
Honorary Life Member – Rob Jeffrey