HP distributor exeed launches new cloud software portfolio with SMX
Auckland. 11 November 2011. As the first step in a strategic diversification of its business, HP distributor exeed has
signed an exclusive agreement to distribute the SMX cloud-based email security service to the New Zealand market.
Exeed managing director Justin Tye says SMX is the first of a wide range of cloud software exeed will offer to its
channel of 2,000 resellers. He says the launch of a cloud software portfolio reflects the rapid acceptance of cloud
applications in the New Zealand market and a major opportunity for exeed to provide a quick and efficient channel
interface for high demand Software as a Service applications.
"We're delighted to be able to launch our new cloud software portfolio with SMX. Not only is SMX a New Zealand-owned and
operated company, it is also an international market leader in its ability to provide carrier-grade, highly scalable
email security for companies and organisations of all sizes. SMX is also designed from the ground up to be fast and easy
for resellers to implement, with new customers able to be signed up and running literally within hours. It's a great
Software as a Service offering and because all companies and organisations need an effective anti-spam and anti-virus
solution it represents a logical place for us to start in launching our cloud software portfolio," Justin Tye said.
SMX co-founder and CEO Jesse Ball says the appointment of exeed as the exclusive SMX distributor in New Zealand will
take the pressure off SMX's own sales force which is stretched to the maximum servicing overseas sales enquiries as well
as strong local demand.
"Exeed has state-of-the-art systems and processes and very high levels of customer satisfaction. HP has provided a great
growth platform for exeed. We've seen exeed expand to take in other hardware lines such as Samsung, NETGEAR and
Watchguard to good effect. We have great confidence that exeed will provide the same high levels of service to SMX
resellers and we are particularly pleased to be selected as the first Software as a Service offering and the foundation
service in exeed's new SaaS portfolio," Jesse Ball said.
SMX sales director Mike Murphy says SMX will continue to handle customer implementations and customer service directly,
working with individual resellers and individual customers as required.
"One of the key selling points of SMX is the sophisticated but easy to use customer billing and provisioning. SMX is
designed to be fast and easy for resellers to sell and provision new customers, with SMX technical support just a phone
call away. The distribution agreement with exeed doesn't change that, but just means there are more 'feet on the street'
representing the service. It frees up our resources to focus on implementation and support," Mike Murphy said.
-ENDS