Today, 26 forward-looking companies, cities, and organizations across the US announced they will help combat extreme
heat and wildfires, as well as other adverse effects of climate change, by conserving, restoring, and growing more than
855 million trees. Healthy forests are a critical nature-based solution for the climate crisis and these pledges mark
the launch of the US chapter of 1t.org, the global trillion trees movement.
The US is home to the first regional chapter of 1t.org. Pledges demonstrate an advancement of conservation, restoration, and reforestation goals within the US and
internationally, a significant effort and achievement toward the trillion trees goal. Trees pledged will cover 2.8
million acres.
American Forest Foundation, Arbor Day Foundation, Bank of America, Mastercard, Microsoft, National Association of State
Foresters, National Forest Foundation, Salesforce, and the cities of Detroit and Dallas are among those who have
committed to invest in creating healthy forests.
The World Economic Forum and American Forests are leading the initiative and will provide individuals and organizations in the US with the tools and technical
assistance they need to create and bring their pledges to life. As independent and non-partisan institutions, they are
supported by the 1t.org US Stakeholder Council, a bipartisan group of senior-level representatives from government, business, civil society and academia who are
informing the strategic direction of the initiative.
Healthy and resilient forests are a key part of efforts to combat the negative impacts of climate change. Studies have
shown trees can reduce temperatures by 9 degrees and energy costs by $7.8 billion a year. The chance of extreme wildfires occurring also decreases dramatically when forests are managed properly by, for
example, planting specially-selected tree species in burned areas and using novel planting techniques for resilience to future wildfires.
“The 1t.org US Chapter launches at a perfect time,” said Jad Daley, President & Chief Executive Officer of American Forests. “It unites the diverse organizations and people working for trillion trees
so that we can do more, and do it better, by working together. And it aligns with the trillion trees movement quickly
building in the US, including bi-partisan Congressional support for historic forest conservation legislation and bold
new commitments from corporations and NGOs to help address carbon emissions with reforestation.”
“We have seen enormous energy and enthusiasm to conserve and restore our forests,” said Justin Adams, Director of Nature
Based Solutions, World Economic Forum. “A nature-positive recovery is crucial to a great reset of our society and
economy. Putting trees at the heart of this reset will help ensure it is sustainable for us and future generations.”
Investing in forests will also help improve the economy and public health. In the US alone, every $1 million invested in
tree planting and other forest restoration activities creates almost 40 jobs. Globally, sustainable management of forests would create $230 billion in business opportunities and 16 million jobs worldwide by 2030. From a health perspective, trees absorb 17.4 million tons of air pollutants a year, helping to prevent 670,000 cases of asthma and other acute respiratory symptoms annually.
In America, forests and forest products currently capture 15% of the nation’s carbon dioxide emissions from burning fossil fuels. Conserving, restoring, and growing trees can enable
US forests to capture nearly double the emissions.
The World Economic Forum launched 1t.org at the Annual Meeting 2020 in Davos, Switzerland. It is designed to support the UN Decade on Ecosystem Restoration
2021-2030 whose goals are to accelerate global restoration of degraded ecosystems, to fight the climate crisis, enhance
food security, provide clean water and protect biodiversity on the planet.
American Forests is the first national non-profit conservation organization created in the US. Since its founding in 1875, the
organization has been the pathfinders for the forest conservation movement. Its mission is to create healthy and
resilient forests, from cities to wilderness, that deliver essential benefits for climate, people, water and wildlife.
The organization advances its mission through forestry innovation, place-based partnerships to plant and restore
forests, and movement building.
1t.org uses UpLink, a digital platform to crowdsource innovations and accelerate the delivery of the U.N. Sustainable Development Goals.
The UpLink Trillion Trees Challenge was launched on the platform on July 1, 2020, and called for solutions, initiatives,
fresh perspectives and ideas. Winning submissions will be invited to present at the World Economic Forum’s Sustainable
Development Impact Summit 2020 in September.