Zing Music Technologies Limited has entered into a strategic alliance with Paramount Elites Limited to develop big data
marketing in the Asia Region.
Popular entertainment app Zing was jointly created by Hong Kong Zing Music Technologies Ltd. Through integrating the
killer function of music creation, the collaborative nature of the Internet community, and the indisputability of the
copyright protection technology, the project aims to build an ecosystem comprising of collaborative music creators,
clear intellectual property rights, and distinct interest systems. More good news emerge since the large-scale press
conference held in Beijing on October 25, 2018, Zing has reached a strategic cooperation with multinational company
Paramount Elites to develop big data marketing in the Asia Region.
Paramount Elites Limited originate from The United States, is a new age alternative investment company with more than 20
years of marketing experience. Paramount's business spans across The United States and Europe, and its main investment
projects include fine wines, rare art, cryptocurrency portfolio and more. This cooperation with Zing allows Paramount
Elites to enter the Asian market for the first time.
Paramount Elites will cooperate with Zing to develop big data marketing. So what is "big data marketing"? Big data
marketing is based on a large amount of data from multiple platforms, based on big data technology, applied to the
marketing method of the Internet advertising industry. In this area of Internet advertising, Paramount Elites aims to
create an Internet Advertising Alliance that provides brand strategy, data analysis and creative planning for corporate
customers. In order to expand the database, Paramount Elites will continue to seek highly potential apps or platforms to
achieve mutual advertising, marketing and promotion needs in different internet fields such as music, games, video,
social, communication, e-commerce, and news. The strategic cooperation with Zing's advertising market promotion is the
first of many such co-operations.
In order to penetrate the internet advertising market in China, Paramount Elites hired Mr. Shane Rice, former Executive
Vice President of Omnicom Group as the CEO of Paramount Elites Asia. With his experience as the Executive Vice President
of The United States top digital advertising agency, his main task is to drive innovation and connectivity solutions
across Paramount Elites' customer portfolio and open new market in Asia. Mr. Rice commended that he was very honoured to
be appointed CEO of the Asia Division and he is very optimistic about this project. He said, "China's internet industry
is one of the largest and most exciting in the world. In fact, China has twice as many internet users as the total
population of the United States! We believe this to be a highly lucrative market and with our advertising alliance
program, we find the perfect strategy to penetrate a market once monopolized by the China Tech Trinity Baidu, Tencent
and Alibaba."
Paramount Elites is a multinational company with strong financial background while Zing is an up and coming popular
entertainment app that encourage social interactions through the love of music. With advertising expert Mr. Shane Rice
leading this strategic alliance, the Asia's Internet Advertising Market looks set for a facelift!