Monday 7 October 2013
Media Alert
Expedia and Ticketek launch ‘ticket and travel’ partnership
Les Misérables fans first to benefit from alliance
• Exclusive travel and ticket packages launched for Les Misérables Australian premiere in Melbourne
• Packages on sale from 7 October*
• Open to Australian and New Zealand travellers
Expedia, the world’s largest online travel company, today announced a partnership with Australasia’s leading ticketing agent Ticketek to launch exclusive travel packages for Les Misérables ticket holders; bringing together travel and ticketing bookings
into a seamless online experience.
The growing trend in travel aligned with major entertainment events has seen both partners recognise and respond to
demand for simple booking solutions, with the critically acclaimed musical Les Misérables (opening in Melbourne June
2014) presenting the first opportunity to collaborate.
Georg Ruebensal, Managing Director Expedia Australia and New Zealand, says the introduction of the partnership is the
perfect fit for two leading players in their respective industries and a great way for New Zealanders to save money by
combining their love of the arts with travel.
“We’re thrilled to be entering into a partnership with Ticketek and can see great opportunity for both brands,” said Mr
Ruebensal.
“Events, concerts and shows, like Les Misérables in Melbourne, are powerful motivators for travel bookings. Our packages
will enable Ticketek ticket holders to access special flight and hotel package bundles for their events, leaving them
with more money to enjoy their trip.”
Cameron Hoy, Managing Director at Ticketek, says the new partnership offers customers the ultimate convenience in
booking a complete event experience.
“We are continuing to invest in new and innovative ways to provide customers with the best possible ticket buying
experience and we are excited to be collaborating with Expedia to enhance this further.
Our partnership brings together the dynamic technology services of Ticketek and Expedia in a seamless ticket and travel
booking solution.
Les Misérables is the perfect event to launch our partnership, with thousands of customers across the country expected
to descend on to the theatre capital of Australia to experience this remarkable production.”
The Victorian Minister for Tourism and Major Events, Louise Asher said that she was delighted that this alliance would
provide a seamless and simple online experience for domestic and international visitors who have purchased tickets to
Les Misérables.
“Partnerships such as this promote the Melbourne experience and support our great hotels, restaurants, retail businesses
and tourist attractions by offering greater choice to our visitors, which ultimately delivers economic benefits for
Victoria”.
“This exciting opportunity provides our visitors with the ability to enjoy special deals and we are delighted it will be
available for future events and theatre productions” Ms Asher said.
Ticketek customers will be able to seamlessly book their Les Misérables tickets and choose their hotel and flights, with
extra special savings available through an exclusive Expedia portal. Advance tickets will be available to all Visa
Credit, Debit and Prepaid cardholders from 9am (local time) Monday 7 October 2013 until 11.59pm (local time) Sunday 13
October 2013 or until presale tickets sell out at www.visaentertainment.co.nz.
*Visa pre-sale from Monday 7 October. General release on Thursday 17 October.
ENDS