Beautiful Jaguar C-X75 takes Louis Vuitton award

February 2011

The Jaguar C-X75 has won the Louis Vuitton Classic Concept Award 2010 after judging by a panel of luminaries from the worlds of design, fashion and luxury.

Undoubtedly the star of the 2010 Paris Motor Show, the C-X75 has once again beaten stiff competition. The panel was led by renowned automotive consultant and inaugurator of the prize, Christian Philippsen.

"Ian Callum, Jaguar's design director, and his team have achieved not only a beautiful design in clothing a world premiere and mouth-watering technology, but also a true Jaguar, projecting the brand's DNA into the future without an ounce of nostalgia," said Philippsen.

" target="_blank">
Click for big version

Other members of the illustrious group of judges included author Serge Bellu, Louis Vuitton's Director of Innovation Xavier Dixsaut, McLaren F1 designer Gordon Murray, former Porsche design head Harm Lagaaij and journalist Masafumi Suzuki.

Jaguar, like Louis Vuitton, has built its reputation on the key foundations of luxury, attention to detail and understated elegance.

“It’s brilliant that the C-X75 has won such a distinguished award, as this concept car has been well received by the public” says Paul Ricketts, Brand Manager of Jaguar New Zealand. “It’s a beautiful vehicle which clearly shows the direction that Jaguar design is heading”.

The C-X75 is an electric supercar built to celebrate 75 years of the Jaguar marque and was praised by the panel for the way in which it showcased the technology of the future with a beautiful design without looking to the past.

"It's fantastic for us to be recognised by the world of fashion with this award," said Ian Callum, Design Director for Jaguar. "We're at our best when we're breaking the mould - making our cars stand out for all the right reasons.

Click for big version

C-X75 is only a concept supercar, but it's a clear statement of Jaguar's intent to continue creating bold, innovative and beautiful performance cars."

The entire Jaguar range has been the recipient of numerous plaudits worldwide in recent years with the pinnacle of the revitalised line-up, the XJ, having already won more than 25 major international awards since its launch just over a year ago.

ENDS

© Scoop Media