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Alfa On The Up In Australia And The UK

Published: Fri 8 May 2009 03:23 PM
Alfa On The Up In Australia And The UK
Just days after Alfa Romeo boasted a 51.5 per cent increase in its Australian sales during April, the Italian car marker has announced that its UK sales blasted upwards by 76.8 per cent in April, in marked contrast to the 28.5 per cent decline in the total UK market – and it’s the second month in a row that Alfa has lifted its UK sales.
Alfa Romeo in UK has been boosted by the introduction of the sporty, compact Alfa MiTo which has extended the manufacturer’s appeal into a new market segment, something it is also set to do in New Zealand when it arrives here. The technologically advanced and fun-to-drive addition to the range has been an instant hit with the UK’s young and image conscious motorists keen to take advantage of Alfa Romeo’s competitive pricing and low insurance ratings. In Australia the sharp increase in Alfa Romeo sales is due to the arrival of full range-wide stock of the Alfa Romeo 159 Ti, a special equipment and value packed version of Alfa’s stylish sports sedan.
ENDS

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