National Study: Post Debate Research Study Results Reported
Flemington, NJ, October 15, 2008 – HCD Research has released the results of a study of 1402 voters conducted shortly
after the conclusion of the 3rd Presidential Debate held at Hofstra University.
The study, which was hosted on the firm’s mediacurves.com web site, was conducted by HCD Research and the Muhlenberg
College Institute of Public Opinion (MCIPO), among self-reported Republicans, Democrats and independents. Results of the
study are also available on www.mediacurves.com
The study findings:
Who do you think won the presidential debate?
Barack Obama
John McCain
Undecided
Republicans
18%
70%
12%
Democrats
81%
10%
9%
Independents
60%
30%
10%
If the election were held today, who would you vote for?
Barack Obama
John McCain
Other Candidate
Undecided
Republicans
14%
78%
2%
7%
Democrats
84%
9%
1%
5%
Independents
59%
30%
1%
10%
Percentages may not add up to 100% due to rounding.
The Media Curves web site provides the media and general public with a venue to view Americans’ perceptions of popular
and controversial media events and advertisements.
ENDS
HCD Research is a communications research company headquartered in Flemington, NJ. The company's services include
traditional and web-based communications research. For additional information on HCD Research, access the company’s web
site at www.hcdi.net or call HCD Research at 908-788-9393. Headquartered in Allentown, Pennsylvania, MCIPO is a
respected source of public opinion data on local, state and national issues. For additional information on Muhlenberg
College, go to wwwmuhlenberg.edu