Ford and Jose Cuervo Team Up to Make Car Parts from Agave by-product
• Ford Motor Company and Jose Cuervo® are exploring the use of agave plants to develop a sustainable bioplastic material
to incorporate in vehicles, giving the agave fibre by-product a second chance at usefulness
• Researchers are testing the material’s durability and heat resistance for potential use in vehicle interior and
exterior components such as wiring harnesses and storage bins
• Success in developing the sustainable composite could reduce the weight of car parts, helping to improve fuel economy;
the new material could alleviate the use of petrochemicals, decreasing the overall impact of vehicles on the environment
Auckland, Tuesday 19 July 2016. Ford Motor Company is teaming up with Jose Cuervo® to explore the use of the tequila producer’s agave plant by-product
to develop more sustainable bioplastics to employ in Ford vehicles.
Ford and Jose Cuervo are testing the bioplastic for use in vehicle interior and exterior components such as wiring
harnesses, HVAC units and storage bins. Initial assessments suggest the material holds great promise due to its
durability and aesthetic qualities. Success in developing a sustainable composite could reduce vehicle weight and lower
energy consumption, while paring the use of petrochemicals and the impact of vehicle production on the environment.
“At Ford, we aim to reduce our impact on the environment,” said Debbie Mielewski, Ford senior technical leader,
sustainability research department. “As a leader in the sustainability space, we are developing new technologies to
efficiently employ discarded materials and fibres, while potentially reducing the use of petrochemicals and
light-weighting our vehicles for desired fuel economy.”
The growth cycle of the agave plant is a minimum seven-year process. Once harvested, the heart of the plant is roasted,
before grinding and extracting its juices for distillation. Jose Cuervo uses a portion of the remaining agave fibres as
compost for its farms, and local artisans make crafts and agave paper from the remnants.
Now, as part of Jose Cuervo’s broader sustainability plan, the tequila maker is joining forces with the automaker to
develop a new way to use its remnant fibres.
“Jose Cuervo is proud to be working with Ford to further develop our agave sustainability plan,” said Sonia Espinola,
director of heritage for Cuervo Foundation and master tequilera. “As the world’s No. 1-selling tequila, we could never
have imagined the hundreds of agave plants we were cultivating as a small family business would eventually multiply to
millions. This collaboration brings two great companies together to develop innovative, earth-conscious materials.”
Like Ford Motor Company, Jose Cuervo is family-owned and operated. Founded in 1795, it has been making tequila for more
than 220 years with the same experience, craftsmanship and recipes that have been handed down generation through
generation.
The collaboration with Jose Cuervo is the latest example of Ford’s innovative approach to product and environmental
stewardship through the use of biomaterials. Ford began researching the use of sustainable materials in its vehicles in
2000. Today, the automaker uses eight sustainable-based materials in its vehicles including soy foam, castor oil, wheat
straw, kenaf fibre, cellulose, wood, coconut fibre and rice hulls.
According to the United Nations Environment Programme, 5 billion metric tons of agricultural biomass waste is produced
annually. A by-product of agriculture, the supply of materials is abundant and often under-utilised. Yet the materials
can be relatively low cost, and can help manufacturers to offset the use of glass fibres and talc for more sustainable,
lightweight products.
“There are about 400 pounds of plastic on a typical car,” said Mielewski. “Our job is to find the right place for a
green composite like this to help our impact on the planet. It is work that I’m really proud of, and it could have broad
impact across numerous industries.”