Canon launches new compact cameras

MEDIA RELEASE

Canon launches new compact cameras

- Canon’s smallest ever IXUS cameras

- Powerful pocketable superzooms

New Zealand, 6 January 2015 – Canon today unveils new compact cameras including Canon’s

Capture the unforgettable, wherever you are…

Perfect for capturing moments from a distance, the new superzoom PowerShot SX530 HS,

PowerShot SX710 HS and PowerShot SX610 HS offer the ultimate flexibility, ensuring you can record everything, from family summer holidays to weekends away, in great quality.

You’ll be ready for nearly any subject with Canon’s PowerShot SX530 HS, featuring an outstanding 50x optical zoom and 100x ZoomPlus. While the pocketable PowerShot SX710 HS’s 30x optical zoom and the PowerShot SX610 HS’s 18x optical zoom help you get closer to those hard to reach subjects. For tackling tricky shots, the Auto Zoom function on all three models helps you keep your subject in the frame by automatically detecting the number of people and adjusting the zoom level to determine the optimal size.

The cameras all feature Intelligent IS ensuring each shot is crisp and clear. Once captured, you can start sharing your images and Full HD Movies to your smartphone and tablet with a single touch, using integrated Wi-Fi and Dynamic NFC.

Slim, stylish and compact – take pictures wherever you are

Easy to slip into your pocket, the new range are Canon’s smallest cameras to date. From nights out with friends, to exploring your home city, the IXUS 160, IXUS 165 and IXUS 170 make it simple to shoot your favourite moments in brilliant detail, whilst on the move.

The IXUS 170 boasts a 12x optical zoom, and the IXUS 160 and IXUS 165 featuring 8x optical zooms, so you can focus in on the action. Simple to use, with great results with every shutter release, all three cameras feature a 20 MP sensor for detailed stills, while Smart Auto lets you take it easy as you shoot, controlling camera settings for you, and the fun Creative Filters provide instant creative results.

Availability

The IXUS 160 will be available from late January 2015. All other cameras will be available from late February 2015. Cameras will be available in selected Canon Authorised Dealers across New Zealand. Prices will be set at dealers’ discretion.

ENDS

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