World’s first LCD full HD 3D home projector

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Panasonic announces world’s first LCD full HD 3D home projector

Panasonic to help make London 2012 the first 3D Olympics

Auckland, September – Panasonic is today launching the PT-AE7000E, the world’s first LCD full HD 3D projector.

This is the first home projector Panasonic has released in two years and represents a significant shift in home projection technology. Panasonic far outsells its competitors in the home projection sector.

Chris Key, Marketing Manager for Panasonic New Zealand, said: “The AE7000’s light engine uses super high speed LCD technology that supports refresh rates at 480Hz, which is double the speed of the next fastest imaging technology available today.”

He added: “3D home television is something we are going to see more and more of next year with Panasonic working with London 2012 to make it the first Olympics filmed in 3D.”

For the London 2012 on-site production, Panasonic will provide 3D equipment including camcorders, TV monitors and a technical team for live 3D TV.
It is a tie-up between Panasonic, a worldwide Olympic sponsor, the Olympic Broadcasting Services and the International Olympic Committee.
Director of Olympic Broadcasting Services, Manolo Romero, described the move to 3D as "historic", adding: "we believe that this will be the most significant step in the sporting history of broadcasting."

The AE7000 also packs a bigger punch when it comes to showing 2D content, with triple the contrast, compared to previous models. And while home projectors aren’t for everyone, Chris Key highlights what kind of buyers may be interested in this product:

“For those who want a more immersive, theatre-style experience at home, the AE7000 is the way to go.”

For more information, visit www.panasonic.co.nz

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Released by Panasonic New Zealand

About Panasonic
Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales or 7.77 trillion yen (US$78.4 billion) for the year ended March 31, 2009. The company’s shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) stock exchanges. For more information on the company and the Panasonic brand, visit the company’s website at http://panasonic.net.

Panasonic is pledged to practice prudent, sustainable use of the earth’s natural resources and protect our environment through the company’s Eco Ideas programs. Information about Panasonic products is available at www.panasonic.com. Additional company information for journalists is available at www.panasonic.com/pressroom.

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