New MX Air Mouse Works on the Desk and in the Air
Logitech Introduces the Future of PC
Navigation
New MX Air Mouse Works on the Desk and in
the Air
SYDNEY – 4 September, 2007 – Logitech (Nasdaq: LOGI), the world’s leading manufacturer of computer mice, today introduced the Logitech MX Air Rechargeable Cordless mouse – a versatile laser mouse that works on the desk and in the air. Similar to the way people use a remote to control a television, when holding the MX Air mouse, people can now lean back and relax while navigating the computer and enjoying media content.
“The MX Air mouse offers a radically new way for people to control their PC entertainment,” said Marco Manera, Logitech's Managing Director, Australia and New Zealand. “It’s for anyone who has listened to music on their PC and been frustrated by having to return to the desk to change songs or volume. It’s for people who want to share vacation photos with friends and family without being tied to the desk. It’s for any of the millions of people using the Internet to browse and watch videos on sites such as YouTube or Facebook. It is also for people with a living-room computer or media PC who want to navigate their media content on their terms.”
The computer is now much more than a productivity tool. It serves as a hub for digital media, demanding a new way for people to control, consume and enjoy music, photos and videos on the PC. To enable effortless in-air navigation, the new mouse combines three important technologies – freespace motion-control, gesture command and wireless – so people can point, select and play media files with just a flick of the wrist.
Advanced Control – Freespace and Gesture
Commands
Freespace motion control technology is
designed to provide accurate, responsive navigation without
the limitations encountered by previous in-air pointing
devices. This patented technology is based on a combination
of MEMS (microelectromechanical systems) sensors, DSP
(digital signal processing) technology and RF (radio
frequency) wireless technology. These combined technologies
allow a user to hold the mouse in any orientation, point in
any direction and enjoy effortless, intuitive cursor
control. Additionally, sophisticated algorithms distinguish
between intentional and unintentional hand movements –
effectively canceling the slight involuntary tremors
everyone experiences when holding a device in the
air.
Gesture-based commands add a new level of sophistication to the MX Air mouse. To change the volume, people press and hold the volume button and simply gesture – to the right to increase volume, or to the left to decrease it. For music applications, a small circular motion to the right activates the skip track command, while a circle to the left repeats the song.
In place of a traditional scroll wheel, the MX Air mouse features a touch-sensitive scroll panel. A swipe of the finger across the surface enables the inertial scrolling mechanism, which adjusts its speed according to the speed of the finger swipe. Media functions such as Play/Pause, Volume/Mute, Back and Select can be easily accessed in the air by pressing the large, orange backlit buttons with the thumb.
Designed
for Versatility
The MX Air mouse has a striking
design, complete with a polished-black, semi-transparent top
case, a silver base and a svelte and contoured shape. The
carefully sculpted shape provides versatility, allowing
people to comfortably use it as a desktop mouse –with
their hand over the top – or as an air mouse – with
their fingers under the base and their thumb on top for
button selection.
The rechargeable MX Air mouse uses Logitech 2.4 GHz Digital Cordless technology, which offers a range of up to 10 metres. The sleek charging cradle is unobtrusive and elegant. With its 2.4 GHz micro-receiver, the MX Air mouse is easy to plug in and use with a desktop or notebook PC.
Pricing and Availability
The
Logitech MX Air is available now in New Zealand for an RRP
of NZD$249.
About Logitech
Logitech is a world
leader in personal peripherals, driving innovation in PC
navigation, Internet communications, digital music,
home-entertainment control, gaming and wireless devices.
Founded in 1981, Logitech International is a Swiss public
company traded on the SWX Swiss Exchange (LOGN) and on the
Nasdaq Global Select Market SM
(LOGI).
ENDS