Which Traditional Newspapers And Magazines Draw Readers Online?
For the traditional print media, having on online presence is an important strategy for maintaining readership by
providing readers with a variety of access points and ways to engage with them. Close to a quarter of regular internet
users read the online versions of New Zealand newspapers, according to Nielsen//NetRatings Netwatch (Q2, 2005).
Below is a ranking of New Zealand websites drawn from the magazines and newspapers category within Nielsen//NetRatings'
Market Intelligence, and ranked by unique browsers.
ENDS