Rugby websites scrum together
Rugby websites scrum together
Auckland, 23rd Oct 2003; Hitwise, the worlds leading online competitive intelligence service, has reported that New Zealand Internet users visiting rugby union related websites has intensified dramatically over the past 5 weeks.
New Zealand visits to rugby union websites have increased by 440% during this period demonstrating that fans are keeping up to date with the latest happenings at the 2003 Rugby World Cup.
According to Hitwise, over the past week New Zealand Internet users viewed approximately 97 different rugby union websites, of which 47 were of these were New Zealand based websites.
Although the online rugby union online category increased dramatically, almost 71% of visitors to these websites went directly to the top 3 Rugby Union websites.
These websites were: ONE World Cup - http://oneworldcup.nzoom.com/ - 32.8% market share New Zealand All Blacks - http://allblacks.xtra.co.nz/ allblacks.xtra.co.nz - 25.43% market share Rugby World Cup 2003 - International - http://www.rugbyworldcup.com/ - 12.71% market share
Last week, the top website in this category was
Fast
moving websites within the rugby union category last week
were: live.planet-rugby.com - live.planet-rugby.com
About Hitwise
Hitwise is the leading provider of online competitive
intelligence services to Fortune 1000 corporations,
providing corporate marketers with real-time insights into
their online competitive environment. Via a combination of
ISP data partnerships and opt-in mega panels, Hitwise
collects anonymous information about the usage habits of
more than 25 million Internet users worldwide, covering
home, work and educational usage. With a categorized
database of over 300,000 of the world's most popularly
visited websites, Hitwise is able to offer a daily analysis
of over 150 vertical markets in each country of operation.
Hitwise is a privately held company and is headquartered in
Melbourne, Australia and operates in New Zealand, UK, US,
Hong Kong, Australia and Singapore.