MEDIA RELEASE

27 June 2007

NZ-based Celsias sponsors 6400 km bicycle ride across US

New Zealand-based global warming website www.celsias.com is sponsoring 21-year-old physicist Colin Davis on a three-month, 6400 kilometre bicycle ride from San Francisco to Boston. Davis will start his Ride to Sustain on July 7th by crossing the Golden Gate Bridge.

Celsias will follow Davis’ ride by featuring regular blog posts, videos from his upcoming documentary and pictures of the projects he visits. “Colin’s initiative is inspiring, educational, and fun, exactly in line with the aims and ethos of the growing Celsias community,” says Celsias’ CEO, Nick Lewis. “Our objective in sponsoring Colin’s Ride to Sustain is to help attract attention to his innovative ride by informing the thousands of Celsias members.”

Ride to Sustain’s goal is to raise awareness of the serious threat to the planet posed by greenhouse gas (GHG) emissions. Along the way, Davis will interview and film innovative organisations and projects that have reduced their GHG emissions, footage that will be used to create a documentary focusing on solutions to climate change.

Ride to Sustain will tour wind farms, solar power installations, green architecture firms, climate change researchers, sustainable communities, environmentally-conscious universities, corporations and investment groups, organic farms and green energy suppliers in 17 states.

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