New Zealand is to consult on the design of changes to tax rules which currently allow multinational companies in the
digital services field to do business here without paying income tax.
Finance Minister Grant Robertson and Revenue Minister Stuart Nash say Cabinet has agreed to issue a discussion document
about how to update our tax framework to ensure multinational companies pay their fair share of tax in this country.
“Highly digitalised companies, such as those offering social media networks, trading platforms, and online advertising,
currently earn a significant income from New Zealand consumers without being liable for income tax. That is not fair,
and we are determined to do something about it,” Grant Robertson said.
“International tax rules have not kept up with modern business developments. In the longer term this threatens the
sustainability of our revenue base and the fairness of the tax system.
“The current tax rules also provide a competitive advantage to foreign companies in the digital services field compared
to local companies who offer e-commerce, online advertising, and social networking services.
“The value of cross-border digital services in New Zealand is estimated to be around $2.7 billion. We are determined to
ensure that multinational companies involved in this sector of the economy pay their fair share of tax. Our revenue
estimate for a digital services tax is between $30 million and $80 million, which depends on how it is designed,” Grant
“New Zealand is currently working at the OECD to find an internationally agreed solution for including the digital
economy within tax frameworks,” Stuart Nash said.
“Our preference is to continue working within the OECD, which was also recommended last year by the interim report of
the Tax Working Group. However, we believe we need to move ahead with our own work so that we can proceed with our own
form of a digital services tax, as an interim measure, until the OECD reaches agreement.
“This is the same approach being considered by Australian authorities, who released a discussion document late last
year. The OECD has also released a discussion document on its proposals. Officials will now finalise the New Zealand
document which is likely to be publicly released by May 2019.
“The document will make it clear we are determined that multinational companies pay their fair share of tax. We are
committed to finding an international solution within the OECD but would also consider an interim option till the OECD
finalises a position,” Stuart Nash said.
Digital services taxes (DST) are generally charged at a very low flat rate of two to three per cent on the gross
revenue earned by a multinational company in that country.
A number of countries including the UK, Spain, Italy, France, Austria and India have enacted or announced a DST.
The EU and Australia are consulting on a DST.
DSTs do not apply to goods or services, but to digital platforms who depend on a base of users. These may include, but
are not limited to, social media sites like Facebook, content sharing sites like YouTube or Instagram, those that offer
intermediary services like Uber, Airbnb and eBay, and others that earn income from online advertising.