Hon Simon Power
Minister of Consumer Affairs
9 August 2011Media Statement
Worrying research highlights issues facing Financial Summit
Consumer Affairs Minister Simon Power today released research into third-tier lending ahead of the Government’s
Financial Summit to be held in Auckland on Thursday.
The main piece of research, undertaken by the Ministry of Consumer Affairs, identified 218 third-tier lenders (lenders
who provide personal, non-mortgage loans, excluding banks, building societies, and credit unions) operating in New
Zealand, and examined the advertising methods they used.
Key findings include that:
• The total number of lenders has not changed significantly since 2006. In 2006 there were 185 third-tier lenders
compared with 218 in 2011, an increase of 18 per cent.
• Although the total number of third-tier lenders has not changed significantly, there has been a 60 per cent
growth rate in the number of outlets in the past 5 years, from 210 in 2006 to 336 this year.
• There has been significant turnover in third-tier lenders in the past 5 years, with about half (95) of the
lenders who were in business in 2006 exiting the market, while 127 new lenders have entered the market.
• Advertising tends to target those without an adequate credit history (such as low income earners, beneficiaries,
and young people), emphasises the ease, speed, flexibility, and normality of third-tier loans, often does not disclose
borrowing costs, and sometimes includes incentives to refer friends and families to the lender
• Third-tier lenders tend to focus their business in lower income areas: for example, there are 47 outlets in
South Auckland alone.
• Some 35% to 40% of third-tier lenders appear to have not registered as Financial Service Providers, as required
by law. The Registrar of Financial Service Providers is investigating and will refer non-compliance to his enforcement
unit as appropriate.
“I’m disturbed that so many third-tier lenders don’t appear to have fulfilled the most basic requirement to register as
a Financial Service Provider,” Mr Power said.
“Given this, it’s also unlikely that they’ve joined an approved disputes resolution scheme, meaning consumers are being
deprived of consumer protection and access to redress when things go wrong.
“The turnover in the third-tier lending market reflects the ease of market entry in an environment where just about
anyone can become a credit provider because they don’t have to meet any competency or conduct standards.
“The growth in this industry, coupled with advertising targeting the most vulnerable members of our community,
highlights the importance of the Financial Summit to tackle the issue of irresponsible lending.”
Around 250 people, representing community groups, budgeting services, banks and credit companies, are expected to attend
the summit in Mt Wellington which will look at ways to help vulnerable people trapped in a debt spiral, promote
responsible lending and debt management, and improve the financial literacy of New Zealanders.
Mr Power also released research by Colmar Brunton which looks at New Zealanders’ use of third-tier lenders, their
experiences, and how the third-tier lenders operate, as well as background statistics for considering credit issues
produced by the Ministry of Consumer Affairs.
The research reports can be found here