The Final Countdown - Thanks & There's Still Time To Pledge
Operation Chrysalis Crowdfunding Update #4
From Scoop Publisher Alastair Thompson
Dear Scoop Reader,
Phew! We are now counting down the hours to the end of this crowd-funding campaign at 11pm on Sunday. Thankyou to all
those Scoop readers and supporters who have pledged already. You have been awesome. But this is not over yet.
Your support means we will begin the next stage of this project on Monday to turn Scoop into a not-for-profit news
organisation held for the benefit of all New Zealanders - a truly people's news platform. This task is a big task and
watch out on Scoop for a "Operation Chrysalis" services sale.
In the Scoop reader survey we did in January 87% of our at-work users said that they either "couldn't do without Scoop" (19%), found it "very useful" (54%), or "useful" (14%). Our challenge in
the next few months is to get the busineses and organisations where these readers work to buy our premium services so
Scoop are able to continue to sustainably provide an opportunity for every voice to be heard in the National Debate in
the decades to come.
And the importance of Scoop continuing to provide its comprehensive and timely news coverage is probably greater than
ever before. These are dark days for news. Stuff.co.nz publisher Fairfax has just announced that it is disestablishing the jobs of several of its provincial
editors - and it looks as if Yahoo NZ is going to lay off half of its editorial staff too.
As of right now the pledged amount is $33,214 from 274 pledges of an average $121 each. If we can get another 167
pledges of $100 we will get to our $50,000 stretch target. WHICH WOULD BE COMPLETELY AWESOME.
The truth is we can still benefit with every little bit of assistance that you (and your friends) are able to provide.
You can pledge anything from $5 up and every pledge will receive a "Scoop Operation Chrysalis" supporter certificate.
Please tell your friends, and your friends friends, and tell them to tell their friends.
The future of Independent Online Media in NZ is counting on you!
Kind Regards
Alastair Thompson
Scoop Editor & Publisher
Friday, 27 March 2015
Background To Operation Chrysalis
As announced on December 19th Scoop is seeking to transform itself into a sustainable community focussed platform to enable New Zealanders to build a news
service which ensures they can participate in society on an informed basis during a period of serious disruption to
traditional news models.
As part of this process we have put out a call for expressions of interest in from individuals and organisations in
assisting Scoop in the following ways:
Ethical Investment & Sponsorship; and,
Making a purchase of from Scoop's communications product range (Newsagent, Infopages and Advertising).
We would be very keen to hear from anyone who is keen to assist us in any other way also and the Operation Chrysalis
team can be reached via chrysalis@scoop.co.nz.
ENDS