Media Flash & Australian Media Job Directory

Media Flash

and Australian Media Job Directory

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Monday, August 7, 2000 (Late Edition)

Expressed Monday Mornings to more than 6200 Media Decision Makers.

Confidential Weekly E-Newspaper.

Published by Ash Long.

Phone/Fax: 1-800 231 311. E-Mail: mediaflash@yahoo.com

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Inside 'Media Flash' This Week

* NEW $100 MIL. TELCO: WIN-TV and SCB join with UK provider

* AGE DROPS MPG: Now it's a 160,000-circulation freebie

* FCN BUYS COMMUNITY NEWS: Melbourne local weekly sold

* ON THE STREETS: Rural Press launches its Friday magazine

* AUSTRALIAN MEDIA JOB DIRECTORY: See bottom of page

Breaking Media News In A Flash

YOUR EDITION: Monday AM - E-Mailed To Your Desktop

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Advertisement

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Victorian Head Office: 142-144 Frankston-Dandenong Road, Dandenong, 3175.

Phone: (03) 9238 7777. Fax: (03) 9238 7682.

Publishers of: Dandenong Journal, Monash Journal, Knox Journal, Maroondah Journal, Yarra Ranges Journal, Whitehorse Journal, Footscray Mail, Altona-Laverton Mail, Williamstown Advertiser, Brimbank Advocate, Melton Express-Telegraph, Bacchus Marsh Express-Telegraph,Macedon Ranges Telegraph, Sunbury Telegraph, Werribee Banner, Frankston-Longbeach Flier, Mornington Flier, Community News, New Home & Land, House & Land.

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New $100 Mil. Telco Network

* JOHN RUSHTON, WIN Television CEO, is today announcing a new East Coast telecommunications network in Australia, in partnership with Southern Cross Broadcasting (22.5 per cent) and new British telco NTL (51 per cent). First phase investment is A$100 million, providing digital TV signal delivery to WIN-TV's 100 'points of presence'. TOM BENNIE, MD for NTL in Australia, says the project will develop digital TV and interactive services for the companies. DAVID GREEN, Director of Telecommunications, sdays NTL has previously provided wireless and fire sloutions for digital contribution and distribution services for Yorkshire Television, Granada's Tyne Tees TV and Carlton Communications' West Country Television.

Age Converts MPG To 160,000 Freebie

* JOHN ALLAN, Associate Publisher of The Age, is dropping the 40-page gloss Melbourne Property Guide as an insert to the Wednesday broadsheet, and converting it to a 160,000-circulation free letterbox gloss mag. Since its March launch, MPG has had a 220,000 circulation: part-paid in The Age in Melbourne's inner suburbs, the rest letterboxed in The Melbourne Weekly Magazine wealth belt area. MPG will now be letterboxed to additional suburbs such as Carlton, Fitzroy, Brunswick and Collingwood, traditionally served by BRIAN STAGMAN'S Melbourne Times. Allan points out MPG is '50,000 copies above that of The Melbourne Weekly'.

* NIGEL HENHAM, Communications Director of The Age, tells Media Flash: 'Following extensive reader research, the magazine - which was previously a mix of letterbox and distribution in the paper - will now be letterboxed earlier in the week to help readers plan their property inspections and will include more home related content.' JOHN ALLAN says MPG will launch a new section called Good Living: 'The Guide, which will easily exceed the geographic reach of our competitors, will remain the number one choice for people looking to buy or sell real estate, as well as people who are interested in home renovation, design, and the latest in home appliances.'

FCN Buys Community News

* BRENDAN LAWLEY, Assistant State Manager of Fairfax Community Newspapers (Vic.), takes over as General Manager of the Community News, following FCN's takeover of the paper (The Renew Unit Trust) last week. JIM LAWRENCE stays as Editor of both Moonee Valley and Moreland editions, which have a combined 203,000 readers from 127,000 circulation. Publisher GRAEME GOODSON, 60, has moved on from his 22-year association with the papers, selling his 40 per cent holding, as have all other shareholders which included JIM LAWRENCE, and real estate agents BRAD TEAL, NEIL ANDERSON and PETER WEDA. The 72-page and 36-page full color editions are printed at JOHN B. FAIRFAX'S Capital Fine Print (ACT).

Friday Magazine Launches

* JOHN B. FAIRFAX'S Rural Press launched its Friday 48-page lifestyle magazine at the weekend, with copies included in The North Queensland Register, Queensland Country Life, The Land, Stock & Land, Stock Journal and Farm Weekly publications. The first issue, featuring a RAY MARTIN regular column and a JEFF KENNETT profile, aims at Good Weekend national advertising clients as well as major national companies trading in the bush. Editor JULIE McGLONE says the news slant is different: "When I was asked to take the helm of this magazine, our Editor-in-Chief CHRIS GRIFFITH explained his ethos behind every story. 'This magazine must crusade for the revitalisation of rural Australia'." It does so with a DPS for Toyota Avalon, a similar spread for Nissan Patrol, plus full-pages for Commonwealth Bank, the Arthritis Foundation, BT Funds Management, Vodafone and Holden.

* CHRIS McPHERSON'S marketing troops at the Sheppaton-based McPherson Media are adding Weekend Living - 'a brand new magazine style liftout coming to you on the second Friday of every second month' in the Deniliquin Pastoral Times (NSW), headed by GARRY BAKER. The Times also includes The Rural News supplement, edited by NORMAN WRIGLEY at The Daily Advertiser in Wagga Wagga (NSW), and included in 12 weekly papers totalling 54,509 circulation.

Award For On The Road

* ROGER BAYNES JNR'S Cadillac Printing won a Gold Medal in the PICA (Printing Industry Craft Awards) presentations for PATRICK HAYES' On The Road magazine, judged as the best produced in South Australia and Northern Territory. Hayes took on the publication after Pacific Publications dropped the section from Australasian Post. Hayes told VAUGHAN MAWBEY of The Western Times that he produces the mag from a cell at a former migrant hostel in Melbourne's western suburbs. Hayes, 61, had 17 years at The Age, and a stint at The Times, London.

Carleton's Complaint Dismissed

* RICHARD CARLETON'S complaint to the Australian Press Council against a series of references in The Sydney Morning Herald has been dismissed. ZELJKO RAZNATOVIC, better known as 'ARKAN', was referred to as 'counsel' to PRESIDENT MILOSEVIC of Yugoslavia. 'Mr Carleton claims that these descriptions give a false understanding of the relationship between the two men, thereby leading to a (breach) of the Council's principle requiring a newspaper to make amends for publishing information that is found to be harmfully inaccurate.' The error in GEOFF KITNEY'S items was said to arise from reliance on Arkan's business card, said to refer to the President of Arkan's football club and not President Milosevic.

Victorian Buy-Outs?

* JOHN B. FAIRFAX has assembled an impressive stable of local, weekly newspapers throughout New South Wales under the Rural Press banner. Media Flash understands a large media company is currently undertaking a study of Victorian independently-owned country newspapers, with the view of creating a similar network. Acquisition targets of sound, established print media businesses would be likely to include THE MOTT FAMILY'S Border Mail and Border Post at Albury-Wodonga; BOB YEATES and WALTER MOTT'S Bairnsdale Advertiser/East Gippsland News group; GARY SHERWELL'S Ballarat Weekly, Nhill Free Press and Kaniva Times; PAUL THOMAS' Pakenham-Berwick Gazette, Cranbourne News, Berwick News, South-Eastern Real Estate News and North-Western Real Estate News; BRIAN GARRETT'S North Central News at St Arnaud; THE JENKINS FAMILY'S Cohuna Farmers Weekly and Northern Times; THE GILES FAMILY'S Leongatha Star; and the RICHARD BEKS-led Hamilton Spectator - Portland Observer partnership.

* KEITH PEPLAR'S Seymour-Nagambie Advertiser would be one of the smaller acquisition targets. So would MICHAEL RAY'S High Country Times (Mansfield); BRIAN ROBINSON'S Ballan News and Hepburn Shire Advocate; HELEN DONALDSON and PAUL RIEUSSET'S Euora Gazette; THE LETTS FAMILY'S Buloke Times at Donald; BARRY CAIL'S McIvor Times at Heathcote; and the Southern Peninsula Local at Rosebud operated by GREG GIBBS, ZOE STERLING and PHIL GANNON.

Things Go Better With Coke

* JENNY KUEMMEL, Editor of The Northern Leader at Wollongong, published by the Corrimal Chamber of Commerce, had an embarrassing apology in her most recent paper: 'Last month some of our newspapers were delivered with a pamphlet inserted in the centre without our permission. Not only is this type of act illegal without permission of the publishers and distributors, but we would not have given permission for this particular pamphlet to be inserted. Not to mention that fact that such insertions require payment, which we did not receive. We apologise to any person, group or organisation which may have received the newspaper with the pamphlet inserted and and wish to convey our apologies to Illawarra Coke Company.'

Old Fashioned Newspaper Stoush

* FELIX GANDER, Managing Director of The Chelsea Independent (Vic.), has had a complaint against his newspaper upheld by the Australian Press Council. SYLVIA BRADSHAW, Publisher of Leader Newspapers, saw her Mordialloc-Chelsea News Editor lodge the complaint against the Independent.

* JACK HERMAN, Executive Secretary of the APC, released this adjudication reached by the Council: 'Newspapers do themselves no favours when they engage in attacks on each other and ignore the basic principles of journalism - particularly balance and fairness - no matter how important competition is to the marketplace. In this case, the editor of The News complained about a March 20, 2000 report in The Independent which criticised The News' coverage a week earlier of revelations that the State Emergency Services at Chelsea was operating vehicles that had not been registered. The Independent in detailing criticisms of The News from unnamed members of the Chelsea SES reported that a person claiming to be a news editor with The News had admitted to a SES officer that the source for the original story did not in fact exist. Further, The Independent reported that the Chelsea SES had not received satisfaction from The News when attempting to have corrections made. The claims were not put to The News by The Independent before publication and have been strenuously denied by the Editor of The News in her complaint. The Independent in its defence said the article complained of was 'instigated entirely by the Chelsea SES which felt it had been incredibly badly maligned'. This may be so but is not a justification for the newspaper to publish allegations without checking them and seeking a response. It thus breaches the Press Council's principles. The Press Council believes that The Independent has taken sides in an issue of public interest at the expense of proper journalistic practice.'

30 Senior Jobs In Asia

* ALASTAIR GORDON, Group Publisher for the Strategic Publishing Group, says a large number of senior jobs will be available for the company's activities in Australia, New Zealand, asia, South Asia and Europe, and the firm's newest office in the United Kingdom: 'This rapid growth means that Strategic has 30 senior editorial and publishing positions to fill in all regions over the next six months.' MIS publishes five separate monthly editions: 'Together witrh MISweb and MIS Events, MIS offers IT directors, CIOs and Senior IT managers, practical up-to-date vendor-free information and peer advice on corporate information systems management strategies.'

Dunhill Jobs Marathon Launched

* CLIFF STONEMAN, Director of Dunhill Recruitment - one of Australia's leading media industry employers recruiters, has launched Jobs Marathon 2000 with the support of State Minister LYNNE KOSKY and Melbourne football identity JIM STYNES. The Jobs Marathon will be held at the Melbourne Exhibition Centre on November 25: 'All we wnat is for people to have a tour of Australian businesses, have a lot of fun along the way, and hopefully gain a much greater understanding of the options available to them.'

'That Men Do It Better'

* JENNY BUCKLAND, General Manager of the Australian Children's Television Foundation, takes the negative side of 'That Men Do It Better' in the PETER HUXLEY Comedy Debate being held in Melbourne on Wednesday night (August 9). Also debating are WILBUR WILDE of GOLD-FM, PETER MOON of ABC Radio and 3AK, and lawyer MICHAEL GORTON (former Equal Opportunity Commission Chair). Debate Chairman is Media Flash's own ASH LONG. Venue is Ivanhoe Grammar School (Vic.).

Asia-Pacific Report

* GEORGE SPEIGHT'S group has belatedly been called a 'mob' in Fiji's Daily Post, which ran an interview last Friday with the rebel leader. The Post Editorial Comment said: 'This newspaper will continue to push those in power to act precisely and decisively against those misguided people, who, some how believe, that they have the right to take the law into their own hands. They believe, that beling landowners, they have the right to do what ever they want to do. For God sake, it does not work out that way. What is going on on Vanua Levu is nothing short of treason.'

Sydney Desk

* BOBBI MAHLAB has expanded the gloss City News A4 mag, with a stunning second edition. Her monthly Pyrmont & Ultimo News has increased its 13,000 circulation to include Chippendale. ALEX CRAMB is Editorial Director for both, with DAVID HARBOUR as Editor.

* BOB CARR, NSW Premier, loses Chief-of-Staff KRIS NEILL, who took her position on Wednesday as News limited Director of Corporate Affairs.

* ROB HABGOOD, GM of The Advocate at Coffs Harbour (NSW), has announced that LINDSAY SAUNDERS is taking over as Editor. He replaces HOWARD SPENCER who was in the chair for 18 years. Saunders comes from APN sister paper, The Northern Star, and told readers he wants to make The Advocate 'the only source of news in Coffs Harbour'.

* JOHN COLLINS has had his complaints about The Inner Western Suburbs Courier upheld by the Australian Press Council. Mr Collins said an item reported in glowing tersm on a real estate auction, 'obviously' based on a press release, and included factual errors. The Press Council said: 'As a result of this imbalance, and of the newspaper's failure to publish Mr Collins' letter, the complaint is upheld.'

Melbourne Desk

* JIM C. EWING, former journalist, has written East Is East and West Is ... Footscray, to conclude this week at La Mama at Carlton Courthouse. SUSAN PILBEAM directed the show.

This week in Byron Bay

Replica of Cook's Endeavour to visit the Bay; Centrelink probes Belongil sect; MUNGO MacCALLUM on Beazley's future; New parents exchange baby wrangling tips; A tough day out with the Green Corps; - all in this week's ECHO, Byron Shire's independent locally-owned weekly with attitude. THE ECHO hits the streets of Byron Bay and the web at www.echo.net.au on Tuesdays. National advertisers are welcome to communicate with Australia's most sophisticated rural market. Email geoff@echo.net.au or ring (02) 66841777 (Advt.)

Air Waves

* YVONNE LAWRENCE, one-time weekend night-time host on 3AW, is joining 3AK for its Saturday night 6pm-Midnight 'Life With Style' shift, following on from IAN MAJOR'S Saturday afternoon sports shift. DON LUNN is dropping the 'Doctor Funn' juke box format, for an intelligent Sunday night 6pm-9pm lifestyle program. RIC MELBOURNE is taking over LEIGH DREW'S evening 7pm-10pm Skyline slot, with Ric's Room. Drew is pitching a live-to-air Nightwatch midnight-dawn program, directly against KEITH McGOWAN'S Marble Finders Show on 3AW.

* ARTHUR HIGGINS has been offered 3AK weekend mid-dawn shifts. JAMES TSARVIOS becomes Producer for DOUG AITON'S Drive program, reporting to the station's Executive Producer ROBERT HICKS, who presents a half-hour Newsmakers segment from 4pm.

* TONY WHITING'S Border Mail newspaper (Albury-Wodonga) carried a half-page ad on Saturday with local station The River 105.7FM celebrating its 2nd Birthday, and asking for readers to complete a Radio Doctor's Survey, particularly in regard to its breakfast crew of CAMPO, KRISTA and JAMIE.

* JANET CAMERON of Grant Broadcasters has bought HOT-FM and MIX-FM in Darwin.

Community Radio

* BAY-FM, at Byron Bay (NSW), have a $7000 prize draw for this week's Radiothon 2000. Prizes include a $2000 Jetset holiday, and a $1000 car stereo package.

* GREG PRETTY advises that Squawk Newsletter has been suspended for several weeks, due to his move to Sydney. The bi-weekly is published by Voyage Media for Australian Christian radio and television induistries. He reports BARRY GROSSER at 98.5 Sunshine FM (Qld) requires a radio news journalist; GLENDA ALLRED at Trans World Radio (Vic.) needs an English Langauage Production Assistant; MIKE EDMISTON at Christian Voice (Darwin) wants Broadcast Engineers and a Project Manager; and ANDREW PRITCHARD requires two announcers for Vision FM.

TV Guide

* JOHN FARNHAM'S 33 1/3 On The Inside features as a Seven Network special on Wednesday night (August 9) at 10.30pm.

* KERRY STOKES, Seven Network Chair, is talking of spending $2-3 million on sponsoring the South Sydney Rugby League Club if it is re-admitted into RUPERT MURDOCH'S National Rugby League, broadcast on KERRY PACKER'S Nine Network.

* LYNDEY MILAN, Australian Women's Weekly Food Director, appears in the credits of Channel 9's Fresh Cooking, hosted by JASON ROBERTS.

So, This Is Showbiz

* BARRY JONES, recent National ALP President, presents 'a humorous and informative evening' at the Dubbo RSL Auditorium on Thursday next week (Aug. 17), at a function sponsored by The Daily Liberal, headed by Managing Editor BOB MACKIE.

* REX HUNT is opening ther Trout Rivers Celebrations at Thornton (Vic.) on September 9-10.

* BRIAN BURY, one-time Channel 9 weatherman, is to star in the stage show Annie.

* IAN TURPIE is hosting the Central Coast Seniors Festival at Gosford later this month.

* GRANT GOLDMAN, of Sydney radio fame, is donating a disco to the Coonabarabran High School (NSW) social.

Australian Media Job Directory

* SEE our Employment Section at the bottom of the page.

Big Names Dept.

* JIM RUSSELL, legendary 91-year-old Potts cartoonist, tells Australian Senior readers this month of smuggling film from the 1960 Rome Olympics for SIR FRANK PACKER'S Nine Network headed by General Manager KEN HALL and Program Manager BRUCE GYNGELL. NBC had Australian rights to Games footage. He says Nine executive ALEX BAZ encouraged him to become a pirate film-maker, gaining a 48-hour advantage for HERB ELLIOTT'S gold medal world record. NBC threatened a million dollar court action; Packer's response was 'Bugger them. Keep shooting!'

* JOHN LAWS has been named by Readers Digest as the nation's most trusted radio personality. He also does their radio commercials on 2UE.

* MAX PHIPPS, Australian actor, 61, died at the weekend. He was best loved for his fishnet-stockinged FRANK N. FURTER role in The Rocky Horror Show at the old Channel 7 'Teletheatre' in Johnston Street, Fitzroy (Vic.). Fellow actor TOMMY DYSART and wife JOAN BROCKENSHIRE paid tribute to Max's life on 3AW on Sunday night, remembering his role as GOUGH WHITLAM in The Dismissal.

Smaller Names Dept.

* ALAN ATTWOOD, Farrago colleague of Media Flash in the mid-70's, features in The Age 'Inside' subscribers' newsletter. RICHARD BAKER'S feature story sums AA thus: 'An avid reader and creative thinker, Attwood is a bit of a newspaper nomad.' Our opinion is that Attwood is one of Australia's most talented writers.

Movers And Shakers

* ERIC MATTHEWS is new Editor of Belle, also staying as Creative Director of Harper's Bazaar.

* RICHARD CONRAD signs himself as 'Acting Editor' in last week's Melbourne Weekly Magazine, which featured a JEFF KENNETT front-page about depression. Skite box of the 80-pager lists Editor as NEIL SPARK.

* VIRGINIA DOWZER has been appointed Deputy Fashion Editor of The Age.

* ADAM GOSLING, former Managing Editor with DWR Publishing, is joining Strategic Publishing Group as Associate Publisher MIS Asia.

Odds and Ends

* WAL TAYLOR and DAVID McSHERRY persuaded The Morning Bulletin management at Rockhampton (Qld) to produce a skit-paper, The Moaning Bulltin, as a $2-a-copy charity fund-raiser for their Rotary Club of Rockhampton Sunrise. Members ROD EDWARDS and EAMON COLL organised advertising for the 20-page tabloid, based on the similar Muckay Mockery produced by Apex with the assistance of The Daily Mercury, Mackay (Qld).

* BRETT WEIR, NEIL FLANAGAN, IAN GRACE and BRETT CHAMBERLAIN ran a four-part business seminar at the weekend in Ipswich, sponsored by The Queensland Times.

* ROB GUEST has replaced JOHN WATERS in the Brisbane production of The Sound of Music.

Court Report

* BERNARD KING, celebrity chef, was awarded $101,978 on Friday by JUDGE RICHARD ROLFE after Brisbane-based Dine-Rite was found to have unlawfully cancelled gis 10-year contract four years early. King admits he may have crossed the line when he told a cooking demonstration audience 'if you don't brown it well enought it (will) come out like a stillborn baby.'

The Local Report

* RHONDA TURNER, Editor of The Scone Advocate (NSW), tells how she applied last January to gain an Olympic Torch Relay press pass for access to five small towns in her own circulation area: Aberdeen, Scone, Wingen, Blandford and Murrurundi. SOCOG sent a media vehicle pass for one town: "I don't know who got the passes for the other towns in my newspaper circulation area but it's all pretty useless to me if I'm confined to just one."

Personal Bests

* ROZ McKENZIE-EDWARDS, of 'The Riv' (Riverine Herald, Echuca, Vic.), is selling the next of the successful Green Thumb books distributed by the thrice-weekly newspaper published by GEOFF KELLY for the McPherson Media Group. ANNETTE GREGSON is in the Editor's chair of the supplements, and the newspaper - which was established in 1863.

* JOHN GANNAN sold his Frankston-Longbeach Flier and Mornington Flier fortnightly local newspaper to Fairfax Community Newspapers (Vic.) on July 1. Latest edition was 100 pages, including a 56-page Peninsula Home & Land insert. The Flier, formerly printed at Harris Print (Burnie, Tas.), was printed at BRIAN McCARTHY'S Rural Press plant at North Richmond (NSW).

Glass House Dept.

* MICHAEL PITTMAN, Editor of The Young Witness (NSW), has a firm policy ... well, almost firm editorial policy: 'The Young Witness will not publish anonymous letters, regardless of how well written they are or how poignant the subject matter. If, for some extraordinary reason, you would like a letter to be published anonymously, you should first phone The Witness on 6382 1477 and ask to speak to the editor, MICHAEL PITTMAN.'

* BOB ROGERS, 2CH told listeners that record company EMI had signed a contract which allows computer users to download songs from FRANK SINATRA on the Internet. 'Once I find out what that means I'll get back to you,' he told listeners. (NATHAN SIMPSON reported this in the Wollongong Advertiser, edited by LORRAINE PITT.)

* CR ANDREW PETRIE, Mayor of Woollahra Municipal Council, and four other Councillors, have had their complaint against The Wentworth Courier upheld in part by the Australian Press Council. They complained about a letter purportedly by a BERNARD POTTER-SMYTHE, urging Liberal Party voters to change their vote at Council elections. 'The Press Council believes that no reader should be misled as to a correspondent's identity. Newspapers have a duty to carry out an investigation into the identity of correspondents, especially where serious issues are raised and allegations made. In this case, the newspaper has not provided an assurance that adequate checks were made. To that extent, the complaint is upheld.'

It's A Date

* GRAHAM HARRIS, Federal President of the Australian Suburban Newspapers' Association, tells us the ASNA National Awards will be held at Melbourne's Crown Casino on September 8.

And Now In Sport

* TRENT BARRETT made news last week with his win of the DALLY M Player of the Year Award for the National Rugby League ... but none as big as Friday's front-page of The Temora Independent (NSW) which is editorially assembled by KYLIE KEAT and EDWINA McLAREN. The TI breathlessly claimed the St George Illawarra five-eight as a home town boy: 'A young Trent first had his taste in the Temora Dragons Schoolboys Rugby League at the age of five, playing in the under 8s.' Trent then played schoolboy league at Campbelltown, before his NRL career.

Olympic Countdown

* KERRY STOKES' Seven Network is reported by AAP to say it will air 15 per cent less advertising content than usual during the Sydney Olympics. The network plans to screen 23 hours of Olympics a day. SOCOG will receive $1.37 billion in broadcast fees.

* ROEL TEN CATE, Editor of the Parkes Champion Post (NSW), is planning an 'Official' Olympic Torch Souvenir next week (Wed., August 16): 'Some of the Torch programs in other centres over the past few weeks wouldn't even hold a candle to the big splash it will make in Parkes,' he told readers of Friday's 'From My Desk' column.

* JO BISHOP and BEN HORNE led the Southern Riverina News team to produce a 16-page A4 book for the local Torch runs in Tocumwal, Finley and Jerilderie. Local runners were featured in quarter-page news features; surrounding ads sold by JIM DUERKOP, MARIANNE WHELAN and MOANA ROBERTS.

Members' Mailbag

* MICHAEL MASON, Head Local Radio, ABC, joins the Media Flash list. So do ROBERT MACKLIN, Associate Editor, The Canberra Times; PETER GRIFFITH, General Manager - Sales & Marketing, Lime Digital; SOPHIE POTTER, Assistant Editor, Industry Search; RAY WILSON at Victorian State Parliament; BRAM ALEXANDER, Media Officer with the Department of Human Services (former long-standing ABC-TV News journalist); SEAN HAMMOND, Product Information at UNISYS; KATHRYN GOATER, Communications and Event Consultant at Dunhill Recruitment; and her media colleague GENINE MARTIN.

* Welcome also to PETER HYLANDS, Executive Director at Hillgrove Media International; JACQUI LOADMAN, Marketing Co-Ordinator at HP Supplies; REBECCA MELVILLE at Press Pass, North Sydney; BRIDGET DAKIN, 'Knowledge Assistant' at 'Knowledge Management', KPMG; MICHAEL LAANELA, Outdoors Editor, SydneyIs; JOHN FAS, General Sales Manager, Isis Media Sales; CATHY HEYCOCK, Leader Newspapers journalist.

* New Media Flashers are ROSE BRUHN; JOSIE GIBSON; IVAN KARAJAS; PETER BAKER; DAVID McLOUGHLIN in Auckland, NZ; CHRIS NORRIS at ABC Sydney; journalism student ELIZABETH FAHEY; PAUL READING at Corplink; JAYNE MARGETTS; GREG BORROWMAN, Editor, Australian Hi-Fi Magazine; LES HAMS at Leader Newspapers.

Editor's E-Mail

* JIM CLARKE, Murdoch Magazines, writes: 'You have the knack of capturing many hours of bar talk, acres of print space and the reports of scores of flies on media walls in a crisp, entertaining and valuable update that I want to continue receiving at my new address.'

* JOSETTE DeGABRIELE writes: "Hi. I work for the Internaional Herald Tribune, and was hoping that you could put me on your mailing list so that I can receive information on the changes in the Australian media industry. I am from Australia and was hoping I could stay intouch with the changes there.'

Credit Where It's Due

* ASH LONG, Publisher of Media Flash, has commercial arrangements with a number of businesses, with some providing products and services in exchange for promotion within his media enterprises which include The Sydney Report and The Brisbane Report TV programs. In the past fortnight, such accommodation services were provided by DON and BERYL LEY at Princess Palm, Palm Beach (Qld); LES BURNS at Springwood Motor Inn (Qld); and DAVID MITCHELL at Blue Dolphin Holiday Resort, Yamba (NSW).

* MEDIA FLASH is to be guest of The Age at a soccer event of The 2000 Olympics.

Flash Points

* KIM STEWART stood in as host for 2KY racing Radio on Saturday. One of his correspondents is so sick of horse races being held at Warwick Farm, that he termed the meeting as 'Groundhog Day'.

* KEN WEAVER of Senior Scene has taken a fair belt at President of the Association of Independent Retirees MAUREEN KINGSTON: 'Has anyone noticed the Independent Retirees magazine? The president ... appears on just about every page of the publication.' Weaver later reveals more later: 'They withdrew their advertising from our publication.'

* MICHAEL RYRIE has published a Celebrity Address Book, priced at $17.95 plus postage. Phone (03) 9548 4571.

Stix and Stones

* STEVE STICKNEY, Editor at The Manly Daily, presents examples of a know-all tone, a no-go zone, a no-no shown, and no way known.

*"t's bitter, it's sour, and it looks like diarrhoea'' - ofy British celebrity chef GORDON RAMSAY doesn't mince words when it comes to appraising Vegemite. Channel 7.

* "Pople in Mackay are so slow their thongs don't even slap when they're walking'' - celebrity chef BERNARD KING apparently prefers the pace of life in the Big Smoke. Evidence in breach of contract case in NSW District Court.

* "Const PAUL KENNEDY, shown wearing a hat, boots and G-string illuminated in the flashing lights of his police car, is facing disciplinary action'' - dress regulations have been relaxed X if the clobber of the policeman caught on film booking a motorist in New Zealand is any guide. Melba column.

* "BARRY O'FARRELL'S chances of becoming the next leader of the NSW Liberal Party have nosedived following his extraordinary public apology to former Opposition leader PETER COLLINS'' - DAVID NASON in The Australian, July 24.

* "The Liberal leadership prospects of Mr BARRY O'FARRELL were further boosted by his apology to Mr PETER COLLINS, the former leader he helped overthrow'' - DAVID HUMPHRIES in Sydney Morning Herald, July 24.

The Trewistle Files

BY WARWICK BARRACLOUGH

Cyber impressario MILTON TREWISTLE'S TT Corporation is to move into government. Trewistle Technology is about to launch an E-takeover of the public sector. "I don't know why we didn't think of it before," said a reserved Trewistle at a media launch. "The bloody government has more money than anybody I know of, unless you want to count Kerry. It's the biggest scam in town." The TT strategy is to link to the 4,657 government websites around the country and pick up referrals from Jobsearch, Health Dept., Veterans Affairs, ASIO, ACAC, AFL, G&L Liberation, and other official bodies. The resulting clients would be referred, for an audited fee, back to the correct social service department. Trewistle deflected queries about his ambition to be President or Prime Minister or something. "I'm just here to keep the bastards online," he averred.

Long Shots

* DERRYN HINCH wrote a column about greed for The Geelong Advertiseri.

Bottom Line

* Vol. 1 No. 52 was the landmark folio for this past week's Dubbo City Times and Dubbo Real Estate Times. The paper is co-operating with WIN-TV and 93.5 Star-FM to promote a Dubbo Bachelor of the Year award.

* 30-CM is the page size of BRIAN STAGMAN'S re-launched Melbourne Times.

* 48 PAGES is the size of the Towards The Future color magazine to be published by The Sydney Morning Herald andThe Age on September 4 to coincide with the World Economic Forum's Asia Pacific Summit in Melbourne.

* $2.95 is the new cover price for The Land, from August 3. This is a nine per cent increase in cover price 'due to newsprint price increases and other coats associated in producing The Land,' according to a note in the weekly under the General Managership of MIKE HARVEY.

* 715,650 Open Road readers entered a competition to win a Subaru Liberty. Editor LEE ATKINSON says a 1997 competition to win a Holden Commodore attracted 270,000 entries.

Last (Buzz) Word

* QUENTIN LONG (no relation), Publisher of MIS Asia, sees a new use for an old word in a Media Release issued by ALISTAIR GORDON of (Fairfax) Strategic Publishing Group: 'In his next role with Strategic, Mr Long will be transferring as launch publisher to a new geography by the end of the year.'

P.S. -

* JOHN SINGLETON'S involvement in Text Media was summed up thus by CEO ERIC BEECHER, talking to JANE SCHULZE of Fairfax about the proposed float valuing Text at $51.8 million: 'There is no longer The Eye so the reason for his investment no longer exists.' (Text hopes to raise $21.2 million by offering 41 per cent of the business to public investors.)

Media Flash Magazine

A Long Story - Part 1

* Ash Long recalls media people in his varied career

* GORDON BARTON, IPEC Transport millionaire tycoon and Australia Party leader, started my media career a week before my 13th birthday in October 1969. Barton, with a team headed by JOHN CREW, started Melbourne's first Sunday newspaper, the Sunday Observer, which was to be variously and differently run in later years by each of MAXWELL NEWTON and PETER ISAACSON. The paper's sales effort was doomed from the start, with members of the Victorian Authorised Newsagents' Association effectively banning regular newsagency distribution, and Barton forced to create his own independent Melbourne-wide circulation network. Victorian Government Minister JACK ROSSITER (father of LADY SUSAN PEACOCK-SANGSTER-RENOUF) had just legislated to allow the sale of fresh bread on a Sunday, theatres were still unable to open on this day by law, and the only reading was the Sydney Sun-Herald and Sunday Telegraph trucked in by JOHN FAIRFAX and SIR FRANK PACKER respectively.

* KEVIN CHILDS was one of the early editorial names at the Lorimer Street headquarters of the Sunday Observer at Fisherman's Bend, where a Goss press run by printer GARNET SAINT rumbled out 100,000 copies, complete with color comics including GREG and GRAE'S Iron Outlaw. This was Melbourne's first major offset printed paper, with production co-ordinated by MARIO SARTORI, and the independent distribution managed by ALAN WATSON. Later, THEO SKALKOS' S & G Rotary Printery located its small four-unit Goss Community press alongside the giant Goss Urbanite. LOLA UNDERWOOD headed a team of phone blowers for advertising, and HARRY BEITZEL'S sports team used the production area on Saturday nights for Victorian pages of The Sunday Telegraph.

* MICHAEL CANNON was first Editor of The Sunday Review, the new weekly news-magazine to come out of Fisherman's Bend in October 1970. As Publisher RICHARD WALSH notes in his Ferretabilia history, JOHN GREY GORTON was Prime Minister, about to be toppled by BILLY McMAHON ... himself about to be toppled in December 1972 by GOUGH WHITLAM. The Review included 'a contingent of emigres from PETE STEEDMAN'S gallant but defunct fortnightly Broadside - MAX TEICHMANN, OWEN WEBSTER and MICHAEL LEUNIG'.

* NEXT WEEK: Part 2 - 'We All Lived In A Yellow Submarine'

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News Limited Suburbans

News Limited Suburban Newspapers.

With more than 90 titles around Australia you can reach over 6 Million people every week with just one number.

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Australian Media Job Directory

Reach more than 6200 Media People With A Media Flash Job Ad.

Just $110 (GST included) for up to 200 words. Fax your ad: 1-800 231 311.

E-Mail your ad - mediaflash@yahoo.com - by 5pm Friday. We'll bill you.

Position Vacant

The Bathurst department of the National Radio News Service is seeking a NEWSROOM EDITOR/SUPERVISOR. NRN broadcasts to over 60 community stations nationwide, and some supervision of final year journalism students will also be required. On offer is a three year contract at $39 - $44K p.a. Details at Charles Sturt Uni website at: http://wwwdb.csu.edu.au/division/hr/jobs/general-f.htm or by phoning ANDREW NICHOLSON at NRN on (02) 6338 4774. Applications close August 18, 2000.

Fairfax Community Newspapers (Vic)

"A member of the Fairfax Publishing Group"

Part-time Journalist - Level 3

Fairfax Community Newspapers (Vic), an established and fast-paced publisher of 21 quality suburban newspapers is inviting applications for a Part-Time Level 3 Journalist. The position on offer involves two days work each week.

Working in the group's western region the round involves reporting on day-to-day community issues - the "bread and butter" topics of suburban newspapers.

Ideally you would be a self-starter, who possesses excellent communication and writing skills together with proven sound news judgement.

To succeed in this role you will need to be versatile, organised and demonstrate a willingness to work as part of a team in a busy office environment.

Interested applicants should forward a letter or e-mail of application, accompanied by a resume, to:

Sue Scott

Regional Editor

PO Box 2209

Footscray 3011

Email: sscotted@fcnvic.fairfax.com.au

Applications close 5pm Wednesday 9 August 2000

Fairfax Fairfax is an Equal Opportunity Employer

Fairfax Community Newspapers (Vic)

"A member of the Fairfax Publishing Group"

Cadetship

Fairfax Community Newspapers (Vic) is also inviting applications for an outstanding cadet journalist to join its editorial team.

You will receive formal and on-the-job training. You will be expected to perform to a high standard in order to qualify for a graded staff position at the conclusion of the training period.

To be successful in this role you must demonstrate excellent oral and written communication skills and be extremely well organised and energetic. You should be a self-starter, who is capable of generating good story ideas and be able to work under pressure on several assignments within tight deadlines. The Real Estate Round primarily involves property reviews and some photographic coverage for all FCN-Vic's publications. Your duties will also include generating stories for advertising features.

Ideally you will demonstrate a deep interest in and knowledge of news and current affairs, as well as have a desire for a long-term career in the media.

Tertiary qualifications are desirable, but not essential. Experience in the media would be seen as an advantage.

Interested applicants should forward a letter or e-mail of application, accompanied by a resume, to:

Trevor Lewis

Group Editor

142-144 Frankston-Dandenong Road, Dandenong, Vic 3175 Ph: 9238 7777 Email: tlewis@mail.fairfax.com.au

Applications close 5pm Wednesday 9 August 2000

Fairfax Fairfax is an Equal Opportunity Employer

Media Flash

* Australia's exciting weekly media E-newspaper - Media Flash - with more than 6200 subscribers, is appointing a part-time Advertising Sales Agent, to work from the agent's own premises - by phone, fax and E-Mail. Payment is by way of extremely generous commission. The potential ad sales are regarded as enormous. E-Mail us on mediaflash@yahoo.com, and tell us why you should be the Media Flash ads contractor.

Senior Appointments

* ALAN MORTENSEN is taking applications for the Managing Director's role at AIS Media, Brisbane. Applications need to be submitted by Monday (August 14). The company has client billings of $160 million.

* ANDREW COOK, Group Ad Manager at The Sydney Morning Herald, is taking CVs for an Account Manager position.

Employment

* JANICE RAY, Executive Director of the Victorian Country Press Association, is now using some of her 110 member newspapers to advertise a $40,000 per year package for an Ad Sales Executive, to be appointed on an 'initial 12-month contract'.

* KRISTINA LECKENBY, Sales Manager at The Journal at Dandenong (Vic.), is on the lookout to hire a Display Sales Representative.

* DUBBO CITY TIMES needs a Cadet Journalist to join its Central NSW editorial team.

* RICHARD LAWSON, Editor at The Daily Liberal in Dubbo (NSW), advertises for a Reporter to join the 15-strong newsroom on a grading up to RJ3 ($770.20 per week). Rural Press Colleague Editor KERRY MYERS at The Central Western Daily (Orange, NSW) is offering a grading up to RJ2A for a similar job at the six-times-a-week tabloid.

More Jobs

* CAROLYN STEVENSON at The Cobar Age (NSW) is hiring an Advertising Sales Consultant.

* SHARON DAVIS seeks an Account Manager for The Farmers Information & Buying Guide, part of f2 Interactive Network, based at Wentworthville (NSW).

* SARAJANE WHEATON requires a Team Assistant - Auctions & Shopping for f2.

* ELLEN FLINT is hiring an Information Technology Journalist for The Australian Financial Review, as well as a State Political Correspondent - Victoria. A Designer is sought for Fairfax Business Publications, which include BRW, Personal Investor and Shares.

* JACQUI CHENG is advertising that Editorial Traineeships are available at Fairfax Business Publications.

Even More Jobs

* WARREN GOATER, Senior Artist at The Shepparton News (now boasting 15,566 distribution on Fridays), is re-advertising for a full-time Graphic Artist.

* GARRY BAKER, Managing Editor at The Deniliquin Pastoral Times (NSW), seeks an Advertising Sales Executive.

* RELIANCE PRESS PTY LTD, Deniliquin (NSW), seeks a Desktop Publisher/Graphic Designer for in-house produced color magazines, brochures, logos and general commercial printing.

* TRACY MOTTOLA is seeking a 25-hour-a-week Advertising Sales person for the Fairfax Community Newspapers Classifieds at Dandenong (Vic.). Tracy is also taking applications for a Graphic Designer to work on the 20 mastheads.

* DIANE HARKNESS at John Jewell Design, Lavington (NSW), is hiring a Freelance/Full-Time Graphic Designer with 3-5 years Mac experience.

And Just Finally ...

* JACK HERMAN of the Australian Press Council advises: 'Adjudication No. 1089. This adjudication on a complaint from the Anti-Corruption Commission (ACC) against The West Australian has been delayed for legal reasons and will be released as soon as possible.'

__________________________________________________________________________ _

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Printed, published and distributed by Ash Long, who accepts responsibility for election and referendum comment. © Copyright, 2000.

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