Media Release
29 May, 2019
:
Pēpi and Hapū Māmā NRT packs for World Smokefree Day
As we get closer to World Smokefree Day on Friday 31 May, midwives in Northland will be providing pregnant women who
smoke with sample packs of nicotine replacement therapy (NRT) in the hope they will try and attempt to become smokefree.
“Manaakitia te māhuri he tupuna kei roto - Nothing is more important than giving new life,” offered Northland DHB
Smoking Cessation Kaitiaki Csarndra Ogle.
“By supporting hapū māmā to become smokefree during pregnancy, they are taking steps towards protecting themselves,
their whānau and their whakapapa.”
The FREE Pēpi and Hapū Māmā packs contain a variety of nicotine replacement products such as patches, gum and the very
popular inhalators, which are exclusively free through this incentive.
They are also encouraging mama to accept a referral to the FREE Northland wide stop smoking services programme Toki Rau
who have provided the NRT for these packs. With eight sites across Tai Tokerau, Toki Rau offers face-to-face support
provided in an individual, whānau/family or group setting, and ongoing encouragement to participants throughout the
smokefree journey. They also provide information on other non-funded stop smoking medicines available.
Toki Rau is accessible to midwives, other health professionals and whanau by calling 0508 Toki Rau (0508 865 4727).
ENDS