Pharmaco (NZ) Ltd now working in a new Frontier
Healthcare sales, marketing and distribution specialist Pharmaco (NZ) Ltd has completed the integration of Frontier
Medical, providing emergency services with an entirely new and enhanced sales, service, support and supply chain for
critical care products and equipment.
The integration comes after Pharmaco acquired Frontier Medical in November 2013. The company will retain its name and
operate as a separate business unit within Pharmaco, a specialist in the pharmaceutical, diagnostic, scientific and
medical product sector. Frontier’s Auckland staff have all transferred to Pharmaco’s Mount Wellington, Auckland,
head-office.
Frontier Medical New Zealand has been at the forefront of sales and distribution in the emergency medical care and
equipment sector since 1999. It serves emergency services and emergency hospital care, and represents partners like:
Composite Resources, Ferno, Vidacare, American Diagnostic Corporation, North American Rescue, Hartwell Medical, PerSys
Medical, Pulmodyne and Nasco. Products in the range include the Combat Application Tourniquet, Ferno stretchers, EZ-IO,
Adscope stethoscopes, HyFin chest seal, Combi Carrier II, Emergency bandage, O2-Max CPAP and Emergency and Medical
Training Models and Manikins.
Chandra Selvadurai, CEO of Pharmaco, says the businesses complement each other well:
“As a niche provider with exceptional product knowledge and expertise Frontier needed a larger partner to help expand
its business. Pharmaco brings a broad sales, marketing, distribution, supply chain and logistics network and together we
can provide a better service to the emergency, rescue and trauma services sector when they need it the most,” he says.
“I am delighted that the strength of our sales, marketing, warehouse and distribution services will be used to support
emergency services in New Zealand. Assisting the Ambulance sector, Fire Service, Coastguard, Police and the Defence
Force, as well as hospital emergency services, is a great endorsement for our team and our company. It reflects our
almost 50 years of experience and the values of our company, making a difference and Always from the Heart.”
Since Pharmaco announced the acquisition it has integrated an extra 1,000 product lines into its business, housed them
in its state of the art warehouse in Mount Wellington, Auckland, and ensured the supply chain continues to work
smoothly.
Pharmaco was established in 1967 and has built up a reputation as a highly professional operator in the pharmaceutical,
diagnostic, scientific and medical product sector. It now manages the sales, marketing and distribution for over 2500
products and represents over twenty international pharmaceutical and medical technology companies from around the world.
Since it was established Frontier Medical has developed a reputation for having the most comprehensive range of
emergency care, resuscitation and training equipment in the sector.
Frontier Medical’s website and contact number remain the same - www.frontmed.co.nz and 0508 414 564.
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