Media release
September, 5 2014
Dance crew champion message of hope across New Zealand
Internationally acclaimed dance crew IDentity and Primal Youth Trust take their creative and jam-packed show UNDEFEATED
on tour to share important messages of hope and purpose.
To date, UNDEFEATED has toured 33 high schools, eight cities and reach over 21, 000 young people. This tour will stop in
Auckland and Christchurch, and will feature performances by Christchurch urban arts collective and performance crew
‘Swarm.’
The creative presentation features hip-hop sets, MC, inspirational youth communicators, giveaways and an interactive
dance competition.
Youthline is proud to partner with UNDEFEATED, as it supports the youth development organisation’s overarching aims,
which are: every young person knows where to get help; feels okay asking for help; is equipped to help a mate out; young
people are involved in things that light their fire and are supported as agents for change working with families and
communities to make all this happen.
In March, Youthline commissioned Colmar-Brunton to undertake a youth health survey. Young people in New Zealand
identified that the single greatest barrier to asking for help is embarrassment, and one in two young people do not feel
their problems are big enough to ask for help.
“As an organisation, we are working to change these statistics,” said Youthline Marketing and Information Services
Manager, Briana Hill.
“We seek to be as accessible as possible, and this means communicating in a way which young people can relate to and
find relevant. We are proud to be working alongside UNDEFEATED and Identity dance crew to deliver the message that “it’s
ok to not be ok” and to put your hand up if you need help. To witness these talented young dancers share their stories,
through hip hop, is inspiring. Through their performance they are challenging stigmas and leading change by example.”
ENDS
Background information about Swarm
Christchurch urban arts collective & performance crew 'Swarm' are a multi-disciplinary collaboration who have opened for or performed alongside artists such
as Guy Sebastian, Keri Hilson, 50 Cent, Lloyd, Bow Wow & Mase just to name a few.
Swarm has performed at various arts and cultural festivals in NZ, Australia, USA, Korea & Singapore and is known for their dynamic, energetic and inspiring shows.
From performing at the Mayan theater in Los Angeles to shutting down Orchard Rd in Singapore, as well as taking the
stage locally in front of 140,000 people at ‘Band Together’, consider Swarm a shot of urban creativity.
TOUR DATES
UNDFEATED AUCKLAND NIGHT
7:30pm
C3 Auckland, 20 Cawley St, Ellerslie
UNDEFEATED CHRISTCHURCH NIGHT
Thursday 11 September
7:30pm
C3 SOUTH CITY 510 Colombo St, Chch
Please contact Natalie Blucher for a full list of school performances.