Lorde up for Best Female at the 2014 MTV Video Music Awards

Lorde up for Best Female at the “2014 MTV Video Music Awards”

THE 2014 MTV VIDEO MUSIC AWARDS PREMIERES ON MTV MONDAY AUGUST 25th FROM 12NOON NZT

AUCKLAND, New Zealand (July 18, 2014) – MTV today announced the nominations for the “2014 MTV Video Music Awards” via an innovative first-of-its-kind social media rollout on Snapchat. The show will air from The Forum in Inglewood, California, LIVE on MTV New Zealand, Sky Channel 014, Monday, August 25 at 12pm NZT

In today’s announcement, Lorde received a nomination for ‘Best Female Video’ for her hit Royals. Across the ditch, homegrown rapper Iggy Azalea joined superstar Eminem racking up an impressive seven nominations each. Previous “MTV Artist to Watch” nominee Iggy Azalea finds herself vying for top awards including “Video of the Year”, “Best Female” and “Best Pop” while Eminem scores multiple nods for categories including “Best Hip-Hop”, “Best Male” and “Best Collaboration”.

Global superstar Beyoncé, who surprised and delighted fans worldwide with the revolutionary release of her self-titled, critically acclaimed visual album earlier this year, leads the pack in terms of nominations with an astounding eight nominations including “Video of the Year”, “Best Female” and “Best Choreography”.

Battling it out for the highly coveted “Video of the Year” are Iggy Azalea ft. Charli XCX with their 90’s throwback “Clueless” homage “Fancy,” Beyoncé ft. JAY Z’s dark and sensuous “Drunk in Love”, the catchy pop phenomenon “Happy” by Pharrell Williams,Sia’s mysterious and faceless “Chandelier” and the video that spawned a million memes, Miley Cyrus’ “Wrecking Ball.” Previous recent “Video of the Year” winners include Justin Timberlake’s “Mirrors” (2013), Rihanna’s ft. Calvin Harris “We Found Love” (2012), Katy Perry’s “Firework” (2011) and Lady Gaga’s “Bad Romance” (2010).

Following last year’s groundbreaking stop-motion video nominations announcement via MTV's Instagram and Vine accounts, MTV notched yet another first by revealing this year's nominations via MTV's Snapchat account. Earlier this morning, the nominations were revealed exclusively via MTV snaps featuring VMA nominees Austin Mahone and 5th Harmony, emerging artist Becky G, and MTV talent including “Teen Wolf's” Tyler Posey, “Awkward’s” Jillian Rose Reed, “Girl Code's” Carly Aquilino and “Guy Code's” Charlamagne Tha God.

Beginning today, fans can vote in VMA categories “Video of the Year”, “Artist to Watch”, “Best Hip Hop”, “Best Video with a Social Message” and more by visiting www.mtv.com/vma.

Usher, Ariana Grande and 5 Seconds of Summer are also confirmed to perform with additional talent being announced at a later date. Nominees for a new socially voted category, “Best Lyric Video” will be announced at a later date.

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