13 November 2013
Xbox Enlists Sharks to Guard Xbox One
Auckland, 13 November 2013 - At midnight on November 21 New Zealand will be the first country in the world to launch the
Xbox One. Until then, the highly-coveted device will be closely guarded by 20 of the most fierce predators known to man
– sharks.
At 8:30am (13 Nov.) the first Xbox One console was placed in the shark tank at Kelly Tarlton’s SEA LIFE Aquarium. It
will be housed there until the official New Zealand launch event where at one minute past midnight one lucky fan will be
the first person in the world to officially receive an Xbox One console at global launch time.
Never before has a gaming console been so eagerly awaited – or more safeguarded.
Kelly Tarlton’s 20 resident sharks are babysitting the valuable Xbox One for one week, during which time Xbox fans are
invited to come and behold the device. The Aquarium’s seven-gill shark is famous for pack hunting and is easily able to
take down 350kg fur seals on its own, and out-swim dolphins and kingfish. While the sand tiger shark’s fearsome
appearance is equal to its frightening reputation – the magnificent hunter feeds by sawing though its prey before
gulping down its dinner.
Xbox One launches globally on Friday 22 November. In New Zealand, Xbox is throwing a party for the hundreds of people
who have pre-ordered an Xbox One from EB Games. This invite-only event takes place at Auckland’s Shed 10 on Thursday 21
November following the Vodafone New Zealand Music Awards, of which Xbox is a Gold Sponsor.
Xbox One
Xbox One is where the best games, multiplayer, and your favourite movies, music, sports and live TV come together in one
place. Xbox One games look and feel incredibly real, with cinematic gameplay that rivals Hollywood. Watch TV or chat
with friends on Skype while you play, and keep on playing while smarter matchmaking happens behind the scenes. With Xbox
One, you can snap two things side-by-side on your TV, and switch from one to another instantly. Cloud-powered and built
for the digital age, Xbox One is designed to keep getting better over time.
ENDS