Reggae Star Etana Returns With New Album

MEDIA RELEASE: Wednesday 10 April, 2013

Reggae Star Etana Returns With New Album

VP Records Pacific/Frequency Media Group are pleased to announce the release of Jamaican Reggae starlet Etana’s third album Better Tomorrow in New Zealand on April 26.

Positive vibrations infuse each of the album’s tracks, which sashay between persuasive reggae-dance rhythm and vigorous percussive breaks, layers of African inspired choral chants, swooning seductive vocals and gospel reggae.

Recorded at Kingston’s legendary Tuff Gong Studios, Better Tomorrow is being heralded her most confident and cohesive work to date.

“I wanted this album to feel like a concert performance and have everything go together, like chapters in a book, with all of the tracks played live by musicians (not digitally generated),” Etana explained.

Producers Shane C. Brown of Kingston’s Juke Boxx Productions and Stanley “Rellee” Hayden of New York’s A Team Music brilliantly execute Etana’s vision.

“On the very first conversation we had about the project, Shane totally got what I was going for,” Etana said.

Her debut album for VP Records The Strong One was released in 2008 to extensive acclaim while her sophomore album Free Expressions, including her deeply emotional rendering on “Free”, broadened her fan base.

The new album also features fan favourite track and ode to the island’s signature beat punctuated by dub reverb effects, “Reggae”.

Initially included on VP’s Reggae Gold 2012 compilation and as the title track to Etana’s digital three-song EP, the song has become popular with fans, earning overwhelming responses from audiences who readily sing along to “Reggae’s” alluring call.

Better Tomorrow will be available from all good record stores and digitally in New Zealand from April 26.

ENDS

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