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Virtual Cookbook Now More Usable than Ever
Media Release
16 June 2011
Virtual Cookbook Now More Usable than Ever
Innovative virtual cookbook
MyRecipeBook is expanding the ways keen cooks can use www.myrecipebook.co.nz Launched in July last
year, recent improvements to www.myrecipebook.co.nz "After the site went live and I talked to people
who used the site and application, it was clear that users
wanted to be able to upload recipes to their account via the
website and they also wanted to share recipes with other
users. So we made the changes to enable these options, as a
direct result of that feedback," says Helen Syron, founder
of MyRecipeBook. "Now that we have made these changes, the
site is much more useful. For example, keen cooks will be
able to post their original recipes to share with others;
which gives them an online presence, without having to
create their own website. And people who have specific
dietary requirements will be able to use the site to share
their own recipes, for others to view and download. And
anyone who simply wants to keep a file of private recipes,
can now add to, and search, their collection more
easily."
MyRecipeBook continues to offer their unique
synchronising application, which allows users to synchronise
the recipes in their online account with the application on
their computer. So users can view recipes either in their
online account, or offline on their computer, anytime.
The brainchild of Syron, a keen recipe cook and
experienced food marketer, the website and application were
originally created so she could keep a file of her favourite
recipes and be able to view those recipes offline, if no
internet access was available. "One of the limitations of
the internet is that, if it's not available, you can't
access your online resources. So we created the site with a
synchronising application. Now I have the best of both
worlds, I can save recipes to my account online, and then
synchronise my account with my computer, if I'm going
somewhere without internet access", says Helen. - ends
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