New Zealand Fashion Week 2010 Designer And Partner Announcement
The biggest list of designers in New Zealand Fashion Week’s (NZFW) history, have confirmed to show during the tenth year
of New Zealand’s biggest fashion industry event.
NZFW Managing Director Pieter Stewart announced a preliminary list of confirmed designers and sponsorship partners,
including a US designer, to sponsors and media at the Westin Auckland Lighter Quay, official hotel of NZFW.
“2010 is all about celebration for the New Zealand fashion industry” said Stewart, “a lot has changed in the past ten
years and NZFW has seen a lot of designers come and go in that time, but announcing a full schedule of designer shows,
the most we have ever had, is something to celebrate as we look toward the next ten years. “
Three designers who have shown consistently since year one, Zambezi, Nom D and Trelise Cooper, return again in 2010.
They will be joined by more designers than ever before across the week.
New shows this year include an exciting showcase of seven wedding designers by NZ Weddings and a ten year retrospective,
featuring an exciting mix of collections and film from the past decade - a great way to celebrate 10 years and launch
into Fashion Weekend. Starfish will also stage the very first Eco show at NZFW this year.
Following the success of the A*Muse show in 2009, Stewart also announced US designer Nicole Miller will be a guest
international designer in 2010.
2010’s New Generation Show will be sponsored by Price Waterhouse Coopers (PWC), which joins the list of NZFW partners
for the first time. This sponsorship offers a group of exciting new designers a chance to put on their own show during
the week, as well as putting them through a business boot camp.
Returning to the schedule in 2010 is AgResearch, which will provide a select group of designers the chance to showcase
its amazing fabrics on the catwalk. Miromoda is also back for its second year, nurturing the development of the Māori
fashion industry’s future designers, by offering them the chance to show on the catwalk at NZFW.
Stewart announced a list of new sponsor partners joining the NZFW team, including IBM as naming sponsor of the Designer
Selection Shows and VISA.
Another new partner, JR Duty Free will take the Designer Selection Shows on tour in the week following Fashion Week –
holding them at Auckland, Wellington and Christchurch airports. This sponsorship offers designers the opportunity to
reach their retailers outside the Auckland area and the public that don’t get the chance to attend shows at NZFW, an
opportunity to see what it is all about.
Air New Zealand continues its support for NZFW at elite level after six years as naming rights sponsor, as does Westpac
which will host top clients at its unique “Red Collection” show and NZFW’s official champagne Moet and Chandon,
providing a glamorous touch with the Moet Lounge. Audi also returns in 2010, providing their prestigious vehicles to
transport international and VIP guests to key Fashion Week locations.
Stewart thanked the Radio Network, the New Zealand Herald which continues to support the event as naming partner of the
Designer Garage Sale and long-time strategic partner, Auckland City Council which helps develop the onsite fashion venue
at Auckland’s Marine Viaduct Harbour.
Following the designer announcement, Pieter Stewart was joined by NZFW Sponsorship Manager Myken Stewart, to unveil the
new creative artwork for NZFW 2010. This image is the result of an innovative marketing campaign, the NZFW New Talent
competition, which has engaged fresh new fashion industry talent from around New Zealand and given the five lucky
winners a foot up into the competitive fashion industry.
This imagery will now become the hero shot for what is going to be a full on NZFW 2010.
NEW ZEALAND FASHION WEEK 2010
This year's event will take place from Tuesday 21st September - Friday 24th September
Fashion Weekend will run the evening of Friday 24th September and all day Saturday 25th September
From Tuesday 21st September right through to Saturday 25th September, the Viaduct Harbour Marine Village will be abuzz
with thousands of people including media, buyers, models, designers, international guests and fashion lovers from far
and wide.
The best of New Zealand’s fashion design will once again be on show at NZFW 2010, with this year’s schedule featuring a
wide range of both established and emerging brands
Fashion lovers will once again have the chance to get up close and personal with their favourite labels through Fashion
WEEKEND and the Designer Selection Shows.
NEW ZEALAND FASHION WEEK 2010
DESIGNERS AND LABELS
The following is list to date of designers and labels that are scheduled to show at New Zealand Fashion Week 2010 (21st
– 25th September). Please note that additions and changes may be made to this list prior to the release of the
provisional show schedule in late August.
New Zealand Fashion Designers 2010
Adrian Hailwood / Adrian Hailwood / AUCKLAND
Alexandra Owen / Alexandra Owen / WELLINGTON
Andrea Moore/ Andrea Moore/ AUCKLAND
Annah Stretton / Annah Stretton / MORRINSVILLE
Blak / Theresa Hodge / AUCKLAND
Celina Rita / Celina Rita / AUCKLAND
Claire Barker / Claire Barker / AUCKLAND
Cybele/ Cybele Wiren / AUCKLAND
Ellery / Kym Ellery / AUSTRALIA
Emma Ford / Emma Ford / AUCKLAND
Fernando Frisoni / Fernando Frisoni / AUSTRALIA
Huffer / Dan Buckley & Steve Dunstan / AUCKLAND
Jimmy D / James Dobson / AUCKLAND
Juliette Hogan / Juliette Hogan / AUCKLAND
Kagi/ Kat Gee / AUCKLAND
Karen Walker / Karen Walker / AUCKLAND
Kathryn Leah Payne / Kathryn Leah Payne / CHRISTCHURCH
Kathryn Wilson / Kathryn Wilson / AUCKLAND
Liz Mitchell / Liz Mitchell / AUCKLAND
Maaike/ Emile Pullar / Abby Van Schreven / AUCKLAND
Matchi Motchi / Ming Wei Li/ AUCKLAND
Megan Park / Megan Park / AUSTRALIA
Mena/ Agnes Loheni / AUCKLAND
Michael Pattison / Michael Pattison / AUCKLAND
Michelle Yvette/ Michelle Yvette / AUCKLAND
Miranda Brown / Miranda Brown / AUCKLAND
Never Black/ Jeremy Maclaurin / HAVELOCK NORTH
Nyne / Tina Patrick, Miranda Dawson and Jacob Scott-Simmond / HAMILTON
Nicole Miller / Nicole Miller / USA
Nom* D / Magarita & Chris Robertson / AUCKLAND
Riddle me this / Liz Turner / AUCKLAND
Ruby/ Christine Sharma / AUCKLAND
Sabatini / Tony Milich / AUCKLAND
Sable and Minx / Theresa Brady /AUCKLAND
Salasai / Kirsha Whitcher / HASTINGS
Sera Lilly / Sera Lilly / AUCKLAND
Star fish / Laurie Foon / AUCKLAND
Stitch Ministry / Kylee Davis / AUCKLAND
Stolen Girlfriends / Marc Moore & Dan Gosling / AUCKLAND
Trelise Cooper Kids / Trelise Cooper / AUCKLAND
Trelise Cooper / Trelise Cooper /AUCKLAND
Twenty Seven Names/ Anjali Stewart & Rachel Easting / WELLINGTON
Whiri.Taranakai / Keri Wanoa / Hemi Sundrgren / TARANAKAI
World / Denise L'Estrange-Corbet / AUCKLAND
Zambesi / Liz & Neville Findlay / AUCKLAND
Adrienne Whitewood/ Miromoda / AUCKLAND
Tanepekapeka /Amber Bridgman/ Miromoda / DUNEDIN
Black Grace/Ana Hau / Miromoda / AUCKLAND
Shikoba Clothing /Aroha Wikotu / Miromoda / WAIKATO
Blair Archibald / Miromoda / AUCKLAND
Urban Maori / Kereama Taepa / MiromodaAUCKLAND
Te Whiri / Shona Tawhio / Miromoda /AUCKLAND
Anna Schimmel / Anna Schimmel / New Zealand Wedding Collections / AUCKLAND
Crane Brothers/ Murray Crane / New Zealand Wedding Collection / AUCKLAND
Jane Yeh / Jane Yeh / New Zealand Wedding Collection / AUCKLAND
Kate Dowman / Kate Dowman / New Zealand Wedding Collection / AUCKLAND
Louise Anderson / Louise Anderson / New Zealand Wedding Collection / AUCKLAND
Modes / New Zealand Wedding Collection / NEWMARKET AUCKLAND
Vinka Brides / Vinka Lacus / New Zealand Wedding Collection / AUCKLAND
For a profile of each designer go to www.nzfashionweek.com
ENDS