Tuesday 17 November 2009
Check out Iggy’s new band
The Orcon ad made by rock legend Iggy Pop and nine Kiwi musicians is online on the company’s website and hitting TV screens today.
Late last month more than 200 New Zealand musos auditioned for the chance to lay down Iggy’s renowned solo track ‘The Passenger’ under the direction of the Godfather of Punk.
The final nine chosen assembled online to hook up with Iggy in Miami live via Orcon broadband and record the track.
Since then the audio and visual feeds has been mixed in Miami by the renowned rocker and his studio team. It is now an advertising commercial for Orcon as well as a full music video as part of a promotion from the telecommunications company for its next generation broadband.
Orcon CEO Scott Bartlett says, “We set ourselves a goal of really showcasing the amazing things possible online – and the results have outstripped what we thought we would achieve. Iggy, the band, and the team have created a brilliant track that demonstrates the talent lurking behind computer screens throughout New Zealand, and what happens when you link those screens together.”
Visit http://www.orcon.net.nz/lifestyle/page/together_incredible_the_finished_product to see the ad. The ad hits TV screens today (Nov.17).