Finalists for Photography comp at fashion week

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Lawrence Tan

Media Release

Sony announces finalists for Sony Alpha D-SLR Photography competition at Air New Zealand Fashion Week

Auckland, 14 September: - Sony has announced fifteen finalists for their annual Alpha D-SLR Photography competition, aimed at giving up-and-coming photographers the chance to showcase their talents at Air New Zealand Fashion Week.

The competition invited entries from individuals currently undertaking tertiary study relating to photography or those planning to study in 2010 and offers the fifteen finalists a window of opportunity to take photos in a professional environment.

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Marcelle Te Huia

Almost 100 entries were submitted from across the country, and fifteen impressive entrants have been chosen to compete at Fashion Week.

“The competition generated a lot of interest this year and choosing the finalists was a difficult task,” said Sam Williams, Sony Marketing Manager for Digital Imaging Products. “We are confident the group we have chosen will produce some outstanding work at Fashion Week.”

The photographers will have the chance to showcase their talent with a Sony Alpha A380Y twin lens photography kit. Each finalist will be given an all access pass to Fashion Week from 22 to 25 September and will be required to submit two shots at the end of each day, one catwalk image and one ambient image, with a total of eight shots over Fashion Week making up their entry.

Each day’s entries will be uploaded to the Sony Alpha Digital Display in the holding pen outside Shed One, allowing guests the chance to view photographs taken by the contestants. The display will include a Sony BRAVIA LCD and 15 brand new exclusive Sony photo frames.

Photos will be judged at the end of the week and the winning entrant will be awarded a Sony Alpha camera package worth over $2,500 and a scholarship for tertiary fees up to $3,000 for a course relating to fine arts, design or photography in 2010.

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Nikita Kearsley

This year’s fifteen finalists are Heather Liddell (Onehunga, Unitec), Tamara Mapper (Central Auckland, Raffles College), Chrissy Kouwenhoven (Nelson, Waimea College), Ariki Tane (Invercargill, James Hargest College), Corinne Tan (Howick, Macleans College), Lawrence Tan (Central Auckland, Raffles College), Lisa Gladkova (Birkenhead, AUT), Marcelle Te Huia (Cambridge, Waikato Institute of Technology), Nikita Kearsley (Parnell, Epsom Girls Grammar), Rachel Lawson(Newmarket, Diocesan School for Girls), Russell Neill (Maraetai, Whitecliffe College), Sam van der Kolk (Onehunga, Raffles College), Ashlee Lala (Auckland, Diocesan School for Girls), Esther Leonard (Auckland, Avondale College) and Yasmin Singh (Mt Eden, Mt Albert Grammar).

About Sony Corporation

Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and on-line businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony Global Web Site: http://www.sony.net/. Sony New Zealand Web Site: www.sony.co.nz

ENDS

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