Win tickets to RWC Final with your rugby brain

News Release
September 10, 2007

Win tickets to the RWC Final with your superior rugby brain and Heineken

Spare tickets to the Rugby World Cup Final are scarcer than English tries, but Heineken is offering a pair to the fan who knows their Ibanez from their O’Driscoll.

The official beer sponsor of the Rugby World Cup 2007 has kicked off its Fantasy Rugby competition, and the top player worldwide after the semi-finals will be whisked away from his or her computer monitor flown direct to the final. The trip for two people includes return flights, accommodation and match day hospitality.

What’s more, New Zealanders will not only be able to compete against their friends and colleagues, but also prove their Rugby knowledge against the world, with the site expected to attract tens of thousands of players from around the globe. It’s the true test for the ultimate rugby fan.

Fantasy Rugby lets people head online and choose a team that is later awarded ‘points’ according to how well its players perform in the tournament.

Heineken’s Andrew Roborgh says not only can New Zealanders prove they know more about rugby than other nations, they can also win a trip to France to see the final.

“It’s a great website and so much fun to play around with. It’s also really easy and intuitive, so if you’ve never played fantasy sports before or aren’t quite sure about the rules of rugby, don’t worry, just head online and read our beginners guide,” he says.

Competitors can also create mini-leagues, inviting friends and colleagues to compete against one another.

Best of all, Heineken Fantasy Rugby is completely FREE to play!

There are a wealth of other prizes up for grabs, including Rugby World Cup 2007 fan kits, which contain a special Rugby World Cup 2007 Heineken sports bag, Rugby World Cup 2007 limited edition glass (in a gift box), jersey, cap, key ring with bottle opener, mini rugby ball, and Fossil watch.

Heineken is the official beer of the Rugby World Cup 2007 www.heinekenrugby.co.nz

ENDS

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