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Yan gives Emerging Designer address at Fashion Wk

For immediate release Jack Yan & Associates

Jack Yan gives Emerging Designers' address at Vodafone ID Dunedin Fashion Week

Dunedin, March 5 (JY&A Media) Lucire publisher Jack Yan will give the New Zealand Trade & Enterprise breakfast address for the Vodafone ID Emerging Designers' Awards on Thursday, March 8 in Dunedin.

Mr Yan will speak about how young designers can launch their brands internationally, and how to seize the media's imagination. He will touch on topics such as nation branding and staying true to one's vision.

Mr Yan founded Lucire in 1997 as New Zealand's first online commercial fashion magazine. Today, Lucire is a fashion magazine in both print and web media, and is New Zealand's only fashion magazine published internationally.

What is less known in New Zealand, though quite well known in Europe and Australia, is that Mr Yan is an international branding consultant, and the only antipodean member of the Medinge Group think-tank. In 2003, he co-wrote Beyond Branding: How Transparency and Integrity Are Changing the World of Brands (Kogan Page, London). In 2005, his Typography and Branding (Natcoll Publishing, Christchurch) was released. He is a regular international speaker.

Each of Mr Yan's businesses has become international, from JY&A Fonts, Australasia's leading font software company, to Lucire. He was most recently profiled in Idealog (March 2007).

The breakfast is hosted by Mark Lockwood of DFI, the Dunedin Fashion Incubator, and Alan Richardson of NZT&E. It commences at 8 a.m. at Plato Restaurant, 2 Birch Street, Dunedin.

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Images
Images for this release may be downloaded at http://jya.net/070304pr0.htm.

About Lucire
Lucire, the global fashion magazine (www.lucire.com), started on the web in 1997. In October 2004, it became the first magazine in its sector to extend its brand into a print magazine. By May 2005, it became the first web magazine to spawn two national print editions. Lucire became the first fashion industry partner of the United Nations Environment Programme (UNEP, www.unep.org). It is headquartered in Wellington, New Zealand and published by Lucire LLC. For print edition information, see http://www.lucire.net.

About Jack Yan
Jack Yan founded Jack Yan & Associates (http://jya.net), one of the world’s first virtual firms, in 1987. His company is based or represented in over a dozen countries worldwide. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire. He writes on topics, ranging from branding and business responsibility to fashion and typography, in numerous publications worldwide and is a regular international speaker. His personal site is at www.jackyan.com, and features a highly regarded blog.

Notes to editors
Lucire is a registered trade mark of Jack Yan & Associates and subject to protection in certain jurisdictions. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

ENDS

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