EGGS : Official Protein Supplier To The Olympic Games Team, Naturally
Eggs to provide quality protein for Kiwi athletes striving for gold!
The ‘Incredible Edible Egg’ has been announced as the Official Protein Supplier to New Zealand’s Olympic Games Team.
That is fantastic news for athletes and egg lovers everywhere, according to Peter High, Executive Officer of Eggs
Incorporated (Eggs Inc.).
“Eggs have been elevated to gold medal status by being formally recognised by the New Zealand Olympic Committee (NZOC)
as the official protein supplier to our Olympic level sports men and women.”
“This follows on from a hugely successful partnership with the 2002 Commonwealth Games, and is another long-term
opportunity for eggs to support New Zealand’s sporting community.”
Peter High says this collaboration between Eggs Inc. and the NZOC is a great example of two organisations working
synergistically together for the benefit of New Zealanders’ potential international sporting success.
“With eggs being nature’s original power pack, we believe this is the ideal brand fit. Eggs are one of the most
versatile and nutrient rich sources of complete protein, vitamins and minerals - a perfect food, and a source of
strength and muscle for athletes,” says Mr High.
“Eggs also provide slow-burning energy and vitality while promoting overall good health for active people, including
world class athletes whose bodies are under colossal strain on a daily basis.”
Barry Maister, Secretary General, NZOC, says that the NZOC relies heavily on the support of partners and sponsors to
fund the New Zealand Olympic Games Team.
“We are always keen to promote New Zealand companies, and this partnership with Eggs Inc is a good example of
co-operation with a health promoting New Zealand company, in the interests of our athletes.”
“Egg farmers throughout the country have joined together to provide nutritional support to our Olympic Team,” says Mr
High.
“We want to encourage all Kiwis to get behind this campaign. Look out for the Olympic logo on egg cartons, which will go
on sale from March. Every purchase of a specially marked egg carton means further financial support for our Olympic
team, to help in their quest for success!”