The Power Of Team Work At NZ Fashion Week

News release
October 7, 2002 schedule -1

SCHEDULE RELEASE REVEALS THE POWER OF TEAM WORK AT L’ORÉAL NEW ZEALAND FASHION WEEK

The official schedule of designer shows for L’Oréal New Zealand Fashion Week 2002 has been released revealing three days and four nights of glamour and “defiantly different” New Zealand style.

From the official opening by the Governor General at 6pm on Monday October 21 to the final on-site collection at Auckland’s Town Hall-The Edge, the timing of each show in the line-up reflects not just the attitude and mood of each label but also the determination and inventiveness of the organiser.

Managing Director, Pieter Stewart drew up a provisional timetable and then got the designers in to her office to sort out an agreed schedule.

“It’s sensible and civilised, everyone gets a say and they leave with a real understanding of what it takes to make this event happen. It’s a team effort and it works,” she says.

With almost 50 labels to accommodate, Stewart has created six group shows for designers with more compact ranges. These include two “New Generation” parades featuring emerging talent from throughout the country.

Three fashion-filled days await delegates this year. On the morning of Tuesday October 22, Gaye Bartlett is staging a Breakfast parade to start the first day.
The last show that night is at 8pm with shows the next morning from 11am.

There are five off-site shows away from The Edge, with secrecy shrouding the locations of all but one of them.

Gubb and Mackie is showing its winter collection of mens- and womens-wear in the grounds of Government House, followed by a 1940s style ball.
It’s the first time the Governor General’s Auckland residence has been opened for such an event.

Tickets to these designer shows are not for sale at any price and are only issued at the discretion of the designer.

Whether off-site or at The Edge, invitations to the innovative and lavish events put on by WORLD, Zambesi and Trelise Cooper last year were highly coveted. The inclusion of Kate Sylvester and Nicholas Blanchet in this year’s line-up has added to the frock frenzy.

The release of the schedule for any Fashion Week is much anticipated by the industry for business reasons as well.

With the Schedule in hand, delegates can confidently make appointments to discuss a particular range with the designer and know they won’t be missing another collection they desperately wanted to see. It also gives them time to visit the Exhibition in the Nokia Marquee where non-catwalk collections including shoe, handbag and jewellery ranges are on display.

When delegates aren’t examining hemlines, draping and colour, there’s the opportunity to relax in the L’Oréal Powder Room, a haven for anyone needing a touch-up to their make up or manicure and the place to hear all the “goss.”

While L’Oréal New Zealand Fashion Week is essentially a trade show for buyers and media with a firm focus on export dollars for our apparel industry, there is
also opportunity for the New Zealand’s fashion-hungry public.

Newmarket Fashion Friday (October 25) takes place at the end of the collections, enabling the public to catch in-season parades of clothes and visit the Nokia Exhibition Marquee to experience the same buying atmosphere as the delegates.

Newmarket Fashion Friday also features Style on Stage – the highlights of the collections – a live parade at 7pm.

A full schedule is attached to this release and also available on line at
www.nzfashionweek.com

About L’Oréal New Zealand Fashion Week:
L’Oréal New Zealand Fashion Week is the glamour event for New Zealand’s "defiantly different" fashion attitude. From October 21 to 25, 2002, more than 50 stunning collections will showcase the intelligent, alluring creativity that is a hallmark of New Zealand design. L'Oreal New Zealand Fashion Week attracts an audience of international buyers and media with the strong support of government, industry and a range of big brand sponsors, united in generating export dollars for New Zealand fashion.

For more information
Please contact
Cathy Campbell or Deborah Pead
L’Oréal New Zealand Fashion Week Media Office
09 918 5555
media@nzfashionweek.com

2002 SHOW SCHEDULE

MONDAY 21st October
3.00 pm Registration Sheraton Hotel, Rangitoto Room
4.00 pm Buyers & Designers Afternoon Tea Introduction Sheraton Hotel, Rangitoto Room
6.00 pm The Edge – LNZFW Official Opening Beaumont Quarter Great Hall
8.00 pm Gubb & Mackie Off-Site

TUESDAY 22nd October
8.00 am> Registration Auckland Town Hall
8.30 am Gaye Bartlett Beaumont Quarter Great Hall
10.00 am LÓréal Paris Powder Room Official Opening LÓréal Paris Powder Room
11.00 am Group: Denimlab, Catalyst, Luna Beaumont Quarter Great Hall
12.00 noon Mild Red Nokia Marquee
1.00 pm Group: Caroline Moore & VAMP Smith & Caughey’s Concert Chamber
2.00 pm Group: Robin Jones Clothing, IPG, Saga/Soulo, Holic Beaumont Quarter Great Hall
3.00 pm Untouched World Nokia Marquee
4.00 pm Carlson Smith & Caughey’s Concert Chamber
5.00 pm Leslie Herbert & Ritual by Tanya Svendson of TS Designs Nokia Marquee
5.30 pm LÓréal Paris Cocktail Function LÓréal Paris Powder Room
6.00 pm Kate Sylvester Smith & Caughey’s Concert Chamber
7.00 pm World Beaumont Quarter Great Hall
8.00 pm Zambesi Off-Site

WEDNESDAY 23rd October
11.00 am Paula Ryan & Verge Beaumont Quarter Great Hall
12.00 noon Dot Com Nokia Marquee
1.00 pm Group Obi, Roisin Dubh, Frock by Annah S, Beaumont Quarter Great Hall
2.00 pm NG Nokia Marquee
3.00 pm Sabatini – White Smith & Caughey’s Concert Chamber
4.00 pm Group Sunday Star Times New Generation Show Part One
Doosh, Jonathon Hall, Federation, Tatton, Bridget Saunders Fur with Ethics Beaumont Quarter Great Hall
5.00 pm Andrea Moore Nokia Marquee
6.30 pm DNA Off-Site
7.30 pm Trelise Cooper Beaumont Quarter Great Hall
8.30 pm NomD Off-Site
6.00 pm Montana Function Smith & Caughey’s Concert Chamber

THURSDAY 24th October
12.00 noon Group Sunday Star Times New Generation Show Part Two
Stranger, Akimbo, Strong, Ivy, Christina Perriam, Toni Darling Beaumont Quarter Great Hall
2.00 pm Group Hailwood, Billy Zamoisky, Tango, Lois Phin Beaumont Quarter Great Hall
3.00 pm Laurie Foon Smith & Caughey’s Concert Chamber
5.30 pm State of Grace Smith & Caughey’s Concert Chamber
6.30 pm Blanchet Beaumont Quarter Great Hall
7.45 pm Gala Dinner Sheraton Hotel

FRIDAY 25th October
8.30 am FashionLab Seminar (through Ticketek) Smith & Caughey’s Concert Chamber
11.00 am Newmarket Fashion Friday (through Ticketek) The Edge
1.00 pm Trade NZ : Maori & Pacific Designers Luncheon Aotea Centre, by invitation
7.30 pm Style on Stage (through Ticketek) Beaumont Quarter Great Hall
Late Wrapped – official wrap party presented by
Stella Artoise and Pavement Magazine
St James, Queen Street

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