ASB and Pāmu have come together with a new Sustainable Progress Initiatives programme to accelerate industry-good
projects with social and environmental benefits for New Zealand’s agricultural sector.
The partnership between ASB and State-owned enterprise Pāmu Farms of New Zealand will focus on a series of projects,
including a new apprenticeship scheme to support young Kiwi into farming careers and a Methane Reduction Through
Genetics programme that looks for ways to achieve more methane-efficient livestock, as well as encouraging the use of
smart agri-data tools to inform decision-making such as FarmIQ and FARMAX.
Pāmu CEO Mark Leslie says: “Pāmu is focused first on commercial sustainability and farm performance. In partnering for
progress, like we are doing here with ASB, it benefits both Pāmu and the wider industry. I’m excited to use our scale,
capability, and on-farm experience for better sustainability outcomes. By working together, we can do more to meet
consumer and market expectations through finding genetic solutions to reduce emissions and digital tools to provide
transparency. And of course at the core of the future of agriculture are great people, hence our investment in the Pāmu
Apprenticeship Scheme which will continue to attract talented individuals into the sector.”
ASB has invested $1 million over three years in Sustainable Progress Initiatives with Pāmu, building on the Government
farmer’s broader support of the food and fibre sector.
Vittoria Shortt, ASB CEO says: “Farmers today are facing many challenges. We want to support the industry to continue to
adapt and innovate, as it has for generations. A productive, profitable and sustainable food and fibre sector is
critical for the future prosperity of New Zealand.
“No two farms are the same, and through this partnership with Pāmu we are encouraging innovation and knowledge sharing
at the farm gate. Pāmu, which operates more than 100 farms right across New Zealand with a mix of dairy, sheep and beef,
deer and forestry, provides an ideal partner to find solutions that can help farmers address these big issues, supported
by evidence. This exciting initiative sits alongside a number of other ASB initiatives and investments which focus on
helping all farmers, including our customers, accelerate their progress toward becoming more financially and
environmentally sustainable, in order to compete on the world stage.”
The Pāmu Apprenticeship Scheme aims to establish new career pathways for students into farming and the wider
agricultural industry by building foundational skills. Registrations of interest can be made now and applications open in July. Apprentices will gain real-life, paid work experience on dairy and livestock farms,
based at Aratiatia, near Taupō from January 2025.
The Methane Reduction Through Genetics project, which is closely aligned with the agricultural sector’s focus on
lowering methane outcomes, is in progress with beef cattle, sheep, and in time, deer, to identify sires that emit the
lowest volume of methane, and are the most efficient feed convertors.
A new testing facility at a Pāmu farm in Taupō will allow more advanced selection criteria for beef. In time, specific
genes will be identified with the ability to reduce methane emissions. The new facilities will also be made available to
industry partners as collaborators/investors who can use them for ongoing methane reduction and feed efficiency
measurements including testing the efficacy of methane reduction solutions (e.g. feed additives, inhibitors, vaccines).
Over the past five years, Pāmu has been successfully working on finding genetic traits to lower methane from sheep, and
this is now included in the selection index of Pāmu maternal flocks and available to the wider agriculture sector.
Under the Sustainable Progress Initiatives, farmers can access, at a discounted rate*, farm management software
solutions FarmIQ and FARMAX (of which Pāmu is a majority shareholder).
“We know technology has a role in driving productivity, and that integration is key. For that reason, we’ve invested in
FarmIQ, a cloud-based farm management software solution designed to streamline various aspects of farming operations. It
offers farmers an interactive farm map, simplifies compliance and assurance processes, tracks animal performance,
optimises pasture and feed management, and provides health and safety tools. We want to make sure others in the industry
benefit from better data capture and all the benefits that brings to a business,” Pāmu CEO Mark Leslie says.
FARMAX is a modelling and decision support tool and national leader in GHG system redesign and reporting, developed for
pastoral farmers in New Zealand. It enables users to construct a model of their unique farm system where they can record
actual farm performance data, forecast future expectations, and explore unlimited scenarios.
*Under the programme New Zealand farmers are eligible for a discounted product offer - 50% offFarmIQ Lite (Getting started on Farm information recording)FARMAX Base (Get a Digital Twin of your farm)
Projects under the Sustainable Progress Initiatives umbrella are there to assist with improving sustainable outcomes and
make a difference for agriculture in New Zealand.