Customer focussed insurtech start-up and not-for-profit buying group join forces with Tower
Today, Kiwi insurer Tower announced it is partnering with CSC Buying Group and New Zealand InsurTech start-up Sentro to provide hundreds of thousands of New Zealanders with access to discounted insurance for the first time.
Encompassing around 60 New Zealand corporate entities, CSC Buying Group is a not-for-profit organisation that brings
businesses together and connects their employees with a nationwide supplier network. The partnership with Tower will be
their first offering of a financial service.
CSC is collaborating with Sentro to introduce financial services to Buying Group’s members for the first time. Thanks to
the Sentro platform, CSC customers will now have direct access to Tower services such as the MyTower platform via the
CSC app, a first for the insurance company.
Tower Insurance managing director of partnerships, Jonathan Beale, says the new partnership with CSC and Sentro enables
businesses that are part of the Buying Group to offer their employees discounted insurance with Tower.
“This partnership allows CSC to add financial services to their supplier network for the first time and will see about
200,000 employees working for Buying Group businesses offered cheaper insurance,” says Beale.
Sentro’s cutting edge technology enables employees to purchase Tower insurance through CSC’s app, while at the same time
integrating seamlessly with other Tower Services, such as the MyTower platform.
“We are extremely excited to be teaming up with the CSC Buying Group and Sentro to offer more New Zealanders with
employer discounted insurance. This type of innovative partnership is an example of the work Tower is doing working with
others, thinking outside the box and acquiring access to new customers in non-traditional ways,” says Beale.
“Better still, CSC is a not-for-profit and last year donated 70% of their profits to charity. As a Kiwi company, we are
only too happy to get behind this initiative support them giving back to New Zealand communities.”
Sentro co-founder Hans Frauenlob says the partnership shows what can be achieved when a start-up teams up with a company
with an established history.
“Both Tower and Sentro want to make the service experience really great for the customer. We are both leveraging
technology to deliver that promise,” says Frauenlob.
“We bring the ability to engage with employers and employees to the table, Tower brings a great range of insurance
products and an excellent online customer service experience. We are excited about this partnership and look forward to
growing it in the future.”