With The America’s Cup due to start in a few days’ time, innovators from a very different sphere have been wondering how
long it could be before New Zealand could be competing in a boat entirely built from hemp, with the crew eating
high-energy, nutritious hemp-infused foods and wearing high-performance hemp kit?
Industrial hemp (iHemp) is from the same family as cannabis, but from different cultivars and without the psychoactive
effects. Having historically fallen out of favour, it’s rapidly finding its place in the world again, due primarily to
its environmental and health benefits.
Hemp has a wide range of uses driven by its unique characteristics. Hemp textiles are naturally anti-fungerial, antic
static, antibacterial and antimicrobial and can stop 95% of the UV light. Used in construction materials, it is fire
resistant, breathable and strong; one sixth of the weight of concrete and continues to sequester carbon throughout its
life.
Current uses around the world include building material, medicines, rope, clothing, shoes, food, paper, bioplastics and
biofuel. It is even found in the components of Mercedes C-class cars.
The global industrial hemp market is expected to reach USD 15.26 billion (NZ$22bn) by 2027 (Grand View Research) and is
an emerging industry in NZ that the Ministry for Primary Industries (MPI) has identified as having export market
opportunities. Having only been deregulated since 2006, the NZ market is still in its infancy, with low levels of
understanding among the general population and farmers and limited cultivation.
“New Zealand is well known globally for its boat building technologies,”
Says Melissa Baer of software solutions company, Webtools Agritech and passionate advocate of sustainable farming.
“Wouldn’t it be awesome for us to showcase New Zealand to the world through our iconic sports. It’s not that big of a
leap to imagine we could have an America’s Cup boat made entirely of hemp - hull, the ropes, the sails. Even what the
crew wear.
"That would certainly put New Zealand’s industry and innovation on a world stage.
“And don’t just stop there - our All Blacks Jerseys and the cricket balls our players use...they could all be made of
hemp too.”
Having a hemp boat would also help Emirates Team New Zealand in their carbon zero objectives - they recently partnered
with Sir Stephen Tindall and The Warehouse Group to become the first America’s Cup syndicate to have a Toitū carbonzero
certified campaign.
Webtools Agritech was a partner of the recent New Zealand Hemp Challenge, alongside the industry-body, New Zealand Hemp
Industry Association (NZHIA). Their objective was to encourage participants from NZ’s research, student and business
communities to generate ideas and identify market opportunities to leverage this predicted growth.
NZHIA’s Chair, Richard Barge said:
“We want to cement our place as a leader on the world stage in the hemp industry and create opportunities for New
Zealanders.”
Winning ideas from the Hemp Challenge included hemp nappies which would address environmental production, disposal and
odour benefits; plant-based, nutritious dog treats and a Christchurch Red-Zone revitalisation project, to combine the
growing of hemp, the building of hempcrete shelters for the homeless and an educational program.
While Emirate Team New Zealand’s next boat may not yet be made from hemp, it is a perfect example of bringing
fresh-thinking to what New Zealand is already known for and seeing how this can generate innovation and ultimately a
strong economy.
These and other opportunities will be discussed at The iHemp Summit and Expo in May 2021 (20-22 May).