New App Aims To Revolutionise Seasonal Work

Published: Wed 22 Jul 2020 11:10 AM
Māori tech business Jobloads pivoted its original business during lockdown and has just developed a digital solution that connects pre-verified workers with horticulture industry jobs.
At its helm is Candice Pardy (Ngāi Tāmanuhiri and Ngāti Porou) whose business idea came from the challenges she faced trying to find a reliable labour supply for her Gisborne persimmon orchard.
“We believe that there is dignity in every job and people can find mana at work. But it can be difficult to balance and uphold the mana of people in the workplace when the temporary labour supply system hasn’t been working right or tika for a long time.”
“This imbalance led to our team developing a digital solution that removes the friction workers and businesses experience when they work on seasonal jobs together,” she says.
Supported by a $150,000 Te Puni Kōkiri investment, the Jobloads app gives prospecting workers a free platform to choose when, where, and how they work. For small businesses it takes the hassle out of hiring as they upload their jobs and get matched to the right workers without the worry of contracts and CV checking. It also tracks job information to pay workers and invoice customers.
Candice says her original business Carloads connected workers with transport to be able to carpool to work - but then Covid hit and it was challenging to share a ride with those outside of your bubble.
“Now we have an oversupply of people who need jobs plus displaced people from tourism and hospitality. I am looking at partnering with iwi as we have shared interests in supporting the employment, training, and development of Māori, particularly members impacted by Covid,” she says.
Te Puni Kōkiri Māori Growth lead Chris Barker says they wanted to invest in Jobloads to help it scale-up after being introduced to the business by New Zealand Trade and Enterprise.
“It’s a really innovative Māori tech business that could be a real game changer within their sector. They have a strong Māori kaupapa to how they run the business, but also the whānau centred approach to the tech service they developed,” he says.
Candice says while she’s a force for business it’s her passion to do something good, especially for Māori employees.
“I was one of eight with a solo Mum and most of my whānau didn’t have a great start. I think that builds resilience, but lacking clear role models was the thing. I know we can create role models through the platform,” she says.
“We want to help people improve their career opportunities. Wahine Māori and Mums are the hardest working, so we are looking at life-friendly work options for them. We also log the employment history to try to improve the base pay rates of workers. A lot of the seasonal workforce are stuck on adult minimum wage but as an employer, I would pay more for quality and reliability,” she says.
Candice says that although the platform is about seasonal, temporary labour she ultimately wants opportunities through Jobloads to inspire people to transition to permanent employment too.
“I’ve stood in the shoes of the worker and the business owner, so I deeply understand both sides of the frustration. I believe that we can create optimum conditions where all parties can thrive,” she says.

Next in Business, Science, and Tech

COVID-19 Sees Record 12.2 Percent Fall In New Zealand’s Economy
By: Statistics New Zealand
Scientists Release ‘Blueprint’ To Save Critical Ecosystems And Stabilize The Earth’s Climate
By: Joint Press Release
Independent Review Launched Into Assurances For Safe Transport Of Livestock By Sea
By: Ministry For Primary Industries
New Zealand PC Market Grows Nearly 40% Due To Work From Home Demand
By: IDC New Zealand Ltd
Whale-watching By Satellite – Follow Their Travels Online
By: University of Auckland
Kiwibank Admits System Failures And Agrees To Pay Customers $5.2 Million
By: Commerce Commission
Public Transport Distancing Requirements Relaxed
By: Ministry of Health
New Zealand Hemp Industry Set To Generate $2 Billion Per Annum And Create 20,000 Jobs
By: New Zealand Hemp Industries Association Inc
One In 14 Employed People Report High Risk Of Losing Jobs
By: Statistics New Zealand
ASB Quarterly Economic Forecast Shows NZ Economy Doing Better Than Expected, But Challenges Remain
Successful Bridge Repair Opens Two Additional Lanes To Traffic
By: New Zealand Transport Agency
Engineers Assess Damage To Auckland Harbour Bridge After Truck Strike
By: NZ Transport Agency
Motorists Urged To Avoid Damaged Auckland Harbour Bridge
By: NZ Transport Agency
Harbour Bridge: Public Transport A Great Option And Plan Ahead
By: Auckland Transport
Second Harbour Crossing Needed Now, More Than Ever
By: New Zealand National Party
View as: DESKTOP | MOBILE © Scoop Media