The New Zealand Maori Council has told the CEO of Air New Zealand to pull his head in and warned that it will not put up
with the nonsense of the company trying to trade-mark “Kia Ora”. Council Executive Director Matthew Tukaki as also
indicated that he is more than willing to throw the airline into the courts and said the hair brained scheme is an
insult to all Maori and all New Zealanders during Maori language week:
“Lets be really clear here this is an insult pure and simple. Luxton and his massive fleet of PR and marketing cronies
have come up with another hairbrained scheme from the never never similar to some of their safety videos – my suggestion
is stick to your core business because you sure as hell don’t get to trademark Maori words. If Luxton wants to continue
this hoha then prepare for the day when we simply turn around and say – Maori, Maori organsations and iwi – boycott. Not
one more Air NZ ticket. And on that point I suggest the largest shareholder go and give this recalcitrant company a good
telling off” Tukaki said
“Look here is the thing – I am sick and tired of cultural appropriation and in fact all Maori are – our language is a
national treasure for all of us and we need to respect it. Its not here for business to use it and profit from it as
they see fit. So lets all get sensible about this and Air NZ – cut it out.” Tukaki said
“Christopher Luxon – I’m no pussycate nor will I put up with this hoha / nonsense so if we want to test the resolve or
Maori lets dance.” Tukaki said