With anti-money laundering compliance getting harder and harder, it’s no surprise that companies are struggling to keep
up. But one company is leading the way with the first fully electronic verification system.
When it comes to investing in cryptocurrencies, Easy Crypto have the simplest method of buying in NZ right now – fully
online, including biometric verification. Not only were Easy Crypto the first to market with a fully electronic
verification system, but they also remain the fastest, thanks to a system custom designed by Origin ID.
“Generally the process will take less than two minutes from start to finish – most other companies needing to verify ID
will take anywhere from a few hours right through to a couple of weeks if done completely manually,” says Janine
Grainger, Founder of Easy Crypto.
“We see this as the way of the future – AML compliance is just getting stricter and stricter, and every industry that is
forced to follow these regulations is going to have to find ways of speeding up the process of verification,” shares
Janine. “We’ve just managed to do that early by partnering with Origin ID.”
The verification process follows a few simple steps:
- Creating an Easy Crypto account with a phone number.
- A text is sent to that phone number with a link to visit.
- You'll be guided through taking photos of your NZ Driver’s Licence or passport and a quick "selfie" video.
- The Origin ID system will confirm you are who you say you are and send you back to Easy Crypto, fully verified.
“Our solution uses technology such as Optical Character Recognition, Facial Recognition, and liveness detection to pull
data from the photos you take and is smart enough to ensure that the ID has not been manipulated in any way,” shares
Russell Smith, Chief Executive of Origin ID.
“This clever technology will pick up more than the human eye possibly could, so in many ways it’s far more secure than
doing it manually.”
With several companies already facing fines from not complying with new AML regulations, Easy Crypto are ahead of the
game in having verification fully online.
Now, Janine’s calling for other industries to catch up.
“Obviously for us it’s a real benefit and point of difference to have a fully electronic verification system, and while
in some ways it would be great to keep that as a point of difference, it seems crazy to me that other industries
wouldn’t be trying to catch up and offer the same. It makes the process of verification easier for customers and reduces
paperwork and manual input for the company – it’s a no brainer for us.”
Origin ID is making similar technology available for smaller businesses such as lawyers and real estate agents with
their new Aply offering, but for now Easy Crypto is the only company taking advantage of their fully electronic
“For us, having a quick way to verify people’s ID online is about creating a smooth workflow and an awesome user
experience,” shares Janine.
Russell adds with a laugh, “It’s about verifying a customer’s ID in a sexy way!”
For more information or to start investing in cryptocurrencies, visit www.easycrypto.nz