August 2018 New Vehicle Registrations See Slight Shift Towards Smaller Vehicles
David Crawford, Chief Executive Officer of the Motor Industry Association says “August 2018 new vehicle registrations of
13,200 vehicles were up 1.0% (137 units) on August 2017. It was the strongest month of August ever, nudging ahead of
August 1984 by 43 units. Year to date, the market is up by 1.7% (1,758 units) compared to the first eight months of
Registrations of 8,639 passenger and SUV vehicles for the month of August were up just 32 units on August 2017, an
increase of 0.4% and registrations of 4,561 commercial vehicles were up by 105 units (up 2.4%) on August 2017.”
Toyota retained the overall market leader with 17% market share (2,292 units), followed by Ford with 11% (1,428 units)
and Mazda with 8% market share (1,053 units).
Toyota retained the market lead for passenger and SUV registrations with 15% market share (1,334 units) followed by
Mazda with 10% (841 units) and Mitsubishi with 8% market share (702 units).
In the commercial sector, Toyota retained the market lead with 21% market share (958 units) followed by Ford with 20%
(908 units) and Holden third with 9% market share (407 units).
The top selling model for the month of August was once again the Ford Ranger with 785 units followed by the Toyota Hilux
with 693 units and then the Toyota Corolla with 597 units, of which 381 were rentals.
Year to date, Toyota continues to dominate the rental market with the Toyota Corolla at the top of the table with 1,522
units followed by the Toyotas RAV4 (1,127 units) and the Toyota Highlander (851 units).
“With the continued high price of petrol, we are starting to see a small but discernible shift towards smaller vehicles.
The SUV Medium segment remains in as the top segment for the month of August with 16% market share. This was followed by
the Pick Up/Chassis Cab 4x4 with 14% of the market, the SUV Compact with 14% and small vehicles with 11% market share”
said Mr Crawford.