INAUGURAL WINNERS OF NEW NATIONAL DAIRY AWARD ANNOUNCED
The inaugural winners of the New Zealand Dairy Industry Awards Fonterra Farm Source Responsible Dairying Award are
considered leaders within the dairy industry, in all areas of sustainability, business and farm management, as well as
in the way they give back to the industry and community.
Edward (Wynn) and Tracy Brown own a 320ha 700-cow farm near Matamata, with a further 30ha leased from their neighbour.
Their property bears the name “Tiroroa”, which means ‘extensive view’ or ‘view to the future’.
“Our aim is to run an economically and environmentally sustainable dairy farming business maximising production while
minimizing footprint,” say the couple. “We like to take the meaning of Tiroroa into consideration with all our
decision-making.
The Fonterra Farm Source Responsible Dairying Award recognises dairy farmers who are demonstrating leadership in their
approach to dairying, have proven results and are respected by their farming peers and their community. They are
future-focused while also being proactive with addressing the opportunities and challenges of today.
The farmer could come from any of New Zealand’s milk suppliers to be eligible for the award. The inaugural winner was
selected by a panel of judges and announced at the National Final in Invercargill last night.
The Browns encompass all of the criteria through their vision, guiding principles and actions, says NZDIA Executive
Chair Rachel Baker. “Responsible Dairying is a way of conducting a farm business where actions and results demonstrate
responsibility and sustainability.”
“The management and performance of people, farming system, finances, animal care and ecosystem are all important pillars
of Responsible Dairying, and Wynn and Tracey demonstrate these through their actions on a daily basis,” says Rachel.
The New Zealand Dairy Industry Awards are supported by national sponsors Westpac, DairyNZ, DeLaval, Ecolab, Federated
Farmers, Fonterra Farm Source, Honda Motorcycles, LIC, Meridian Energy, and Ravensdown, along with industry partner
Primary ITO.
The Browns have proven results in leading and managing their teams, with three Share Farmer of the Year finalists from
the past two years coming from their farm. “We lead by example. We are passionate about industry and are involved with
lots of different aspects of it and encourage our staff to do the same.”
“We usually employ people for two or three seasons and help them progress to the next position,” say the couple. “We
need to make dairying ‘sexy’ and attractive as an industry, and attract good, smart people. Avoiding burn-out and
ensuring staff are well-connected and supported will aid retention of good people within the dairy industry.”
The couple aim to enhance, contribute, add value and give back to their community and are involved in various ways, with
Wynn the Deputy Chair for the Piako Catchment Farmer Engagement Group and a LIC Shareholders Councilor while Tracy is
Chair of the DairyNZ Dairy Environment Leaders Forum, a Trustee of Dairy Women’s Network, a Farmer rep for the Dairy
Environment Leadership Group and a member of the Dairy Industry Strategy ‘Dairy Tomorrow’ Working Group.
The couple believe that they are only caretakers of the land for future generations and want to leave it in better
condition than when they took it on. “We want to leave a legacy,” they say.
“Sustainable farming is about ‘walking the walk’ not just ‘talking the talk’, it’s about what you do when no-one is
looking,” say the Browns.”
“It’s also about not just living for the here and now, but about thinking for the future and those that will come after
you.”
ENDS