New Zealand CEOs among the most pessimistic on global growth outlook
When it comes to expectations of global growth, New Zealand CEOs are among the most pessimistic in the world, PwC New
Zealand’s 21st CEO Survey has revealed. Only 32 per cent of local CEOs expect the global economy to improve this year,
compared to 59 per cent of CEOs globally and 70 per cent in China.
The findings come at a time when businesses are coming to grips with a change in government, a heightened focus on
regulation and the broader social and environmental challenges that could affect their growth.
While local CEOs are worried about global economic movements, they’re more confident in their own growth (89 per cent
are planning to grow this year). They’re also looking at what they can control, through cost-cutting and by building
resilience into their supply chain.
Mark Averill, CEO and Senior Partner at PwC New Zealand says:
“We’ve seen CEOs face an uncertain start to 2018. After a general election late last year, which coincided with our
surveying, along with volatility in the equity markets this year, it’s no surprise that CEOs here are feeling more
cautious.
“While it might seem like CEOs are pessimistic, our local respondents are bullish about their own growth prospects.
They’re looking at what they can control; their supply chains and expenses, in order to get fit for the future.”
The big risks keeping CEOs up at night
When PwC asked CEOs what the biggest risks were to their growth, both social and business risks were among the most
pressing. Terrorism has entered the top 10 risks for the first time, while cyber attacks are now the top risk to growth.
“CEOs are clearly getting up to speed on digital and technology, but the fact cyber attacks are the top risk to growth
shows how vulnerable New Zealand organisations are,” says Mark.
“All businesses are now looking at the people and capabilities they’ll need to transform their business models. Digital
and cyber security skills are just the beginning – we also have to be building diverse teams that can cut across
traditional business silos.”
Threats to growth are coming from beyond business as well. There’s growing awareness that social and political concerns
like over-regulation, climate change and populism, could put a hand-brake on local growth plans.
“Dealing with uncertainty has to be part of business planning for 2018,” says Mark. “We have to be partnering across
industries and between government and business to address social issues like cyber security and climate change.
“This means becoming more nimble and developing a 2018 agenda that is agile enough to handle anything that is thrown
their way.”
Ends
About the New Zealand report
1,293 CEOs from New Zealand and around the world took part in our 21st CEO Survey, completing an online survey between
September and November 2017.
The global survey was released at the World Economic Forum held in Switzerland on 16 January 2018. It provides a unique
snapshot of how business leaders across New Zealand and around the world are planning for growth in 2018.