Rabobank Wine Quarterly Q3: Focus on Europe
Rabobank Wine Quarterly Q3: Focus on Europe
The European wine industry has
undergone important changes in recent years and wineries
have used different types of investment strategies to
respond. There have been different avenues to success, but
those that have lacked a clear strategy are the ones showing
the most lacklustre results, according to Rabobank’s
latest Global Wine Quarterly report.
The
report says the EU remains a key region for the wine
industry, accounting for around 65 per cent of global
production, 57 per cent of consumption and around 70 per
cent of global wine exports. In the past few years, total
wine production in Europe has been broadly stable. Under the
EU’s CAP wine-planting restrictions, total area under
vines in Europe declined until 2015, and it is unlikely to
increase significantly in the future. Worldwide consumption
is also broadly stagnant. Moreover, drastic changes in
aggregated production and demand are not expected in the
near future.
“But this apparent stability in the wine industry hides a different reality,” says RaboResearch senior beverages analyst Maria Castroviejo. “Demand is shifting to new markets, while in the well-established wine-drinking markets, consumer patterns have evolved, confronting the wine industry with a new reality.”
Other highlights from the Rabobank Wine Quarterly Q3 2017 include:
Global
supply: balanced
Global inventories of wine
remain balanced to slightly tight. Bulk wine prices across
most varietals are generally stable or rising. Much will
depend on how the 2017 crop fares in Europe, but recent
weather disruptions suggest that any major increases in
inventories are unlikely in the near future.
New
Zealand outlook:
New
Zealand saw a somewhat smaller crop than last year, but
still in line with historic production levels. US wine
imports continue to rise, with New Zealand sauvignon blanc
in strong demand.
Rabobank_Wine_Quarterly_Q3_2017.pdf