Kiwi company works with Microsoft and The Associated Press to tell more data stories
Enlighten Designs utilises Microsoft technology for innovative data journalism project
Hamilton and Auckland based tech company Enlighten Designs is set to help international news agency The Associated Press
(AP) take data storytelling to the next level, with an exciting pilot it announced this week with The AP and Microsoft.
Media agencies like AP regularly provide robust sets of raw data to members and customers, who have huge appetite for
local angles, but many local and regional news organisations need help transforming that data into easily digested
information that’s relevant to their audiences.
Microsoft selected Enlighten Designs to support a data journalism program designed to help teach journalists how to use
Microsoft Power BI, a powerful data analytics and visualisation tool, to create and publish data visualisations. In the
past six months, Enlighten Designs has worked with Microsoft to evangelise the use of Power BI for data journalism with
several other American based media organisations.
The pilot project will allow AP to use Power BI to expand the way it already shares data with its member news
organisations and customers. To help make this happen Microsoft and AP have turned to a Kiwi company with a rare
combination of design skills and tech capability, Enlighten Designs.
Enlighten will help crunch the often complex data to create simple interactive graphics that visually show large sets of
data in a straightforward way.
By including interactive visualisations along with the data, the AP will make it easier for its members and customers to
discover local stories and, with just a few clicks, create and publish localised interactive data visualisations to
illustrate those stories with Power BI.
Damon Kelly, CEO of Enlighten Designs, explains that the collaboration will enable local and regional news outlets to
more easily uncover and report the data-driven local stories that are most interesting to their audiences.
“Enlighten is looking to help data journalism move beyond data exploration and allow reporters, bloggers, broadcasters,
and analysts to spend their time telling stories rather than trying to make sense of large sets of data that are often
hard to read and take a lot of time to browse through,” said Kelly.
Kelly continued, “The work we are doing with data visualisation allows journalists to quickly and easily see the data
that is relevant to their region, which we know will be really useful in a wide range of circumstances from analysing
election results, to comparing house prices in different suburbs.
We are excited to be working with one of the world’s largest and most trusted news agencies to increase the adoption of
relevant data storytelling in an impactful way.”
“Enlighten are exceptional innovators consistently lifting the bar on how we use data,” said Myles Matheson, Data and
Analytics Manager at Microsoft.
“So it is gratifying to see a great Kiwi company like Enlighten using Power BI to make data work harder. We all have
data pouring out of every bit of our business. However, utilising that data – clarifying it, distilling it, displaying
it in vibrant way – is the key to competitive advantage. And Power BI, as shown by this exceptional AP example, is
empowering journalists to realise the true potential of data,” said Matheson.
New Zealand media organisations that subscribe to AP will be able to use the AP visualisations as they are released.
For more information on the AP Microsoft program see the Microsoft blog post here.
For an example of a recent story Enlighten Designs has helped create a visualisation for see a real time election story here.
For more about Enlighten Designs see the website here.
About Enlighten Designs
Enlighten Designs is one of New Zealand’s leading software development, systems integration, and website design companies; and New
Zealand’s premier SharePoint provider.
Enlighten Designs is listed on the New Zealand Government’s Web Services Panel and works regularly with organisations
such as Waikato University, Mercury and Livestock Improvement Corporation.
Proudly based out of Hamilton since 1998, Enlighten Designs employs more than 70 talented staff between Auckland and
Hamilton and is the premier consulting partner of San Francisco-based software company, Xamarin in New Zealand.
Committed to web, mobile and digital disruption, Enlighten Designs is a trusted partner to many well-known New Zealand
corporates and enterprises.
Follow Enlighten
• Twitter: https://twitter.com/enlightendesign
• Facebook: https://www.facebook.com/enlightendesigns/