Paul Henry wine sells out 3 hours after going on sale
AUCKLAND, 5PM, 18 November 2016: Paul Henry’s brand new Pinot Noir – produced with Invivo wines - has sold out of Glengarry stores across New Zealand
after huge demand from fans. In the first hour of going on sale the wine retailer had sold 650 bottles, and sales
continued to rise rapidly in the hours following. By mid-morning, Glen Garry’s server crashed with unprecedented demand,
and a spokesperson reports that ‘in the history of their company they have never seen such traffic volumes to their
website in a short space of time.’
Invivo winery rushed more stock to the stores but it wasn’t enough to keep Paul Henry fans satisfied and by midday –
less than three hours since going on sale - Paul Henry’s Own Pinot Noir aisles were empty. Glengarry has billed it as
‘their most successful launch of an individual wine ever.’
Invivo winery are rushing to bottle more of Paul’s special blend so Glengarry stores will be back in stock next week.