CropLogic Secures New Licence for Global Growth
Christchurch, 2 June 2016 - Precision agriculture firm CropLogic has signed an exclusive agreement with the New Zealand Institute of Plant & Food Research to expand the marketing of its patented technology to corn, wheat, soybean and cotton farmers in the
The technology — developed over 30 years out of Plant & Food Research, a New Zealand Crown Research Institute, and guided and shaped for international markets by IP investor
Powerhouse Ventures — enables growers using the firm’s predictive modelling systems to pinpoint the best times to apply
nutrients and to conserve precious water for maximum plant yields.
Under an earlier agreement relating to potatoes, CropLogic has successfully created a predictive decision support system
that has attracted some of the world’s top potato growers and processors in the most demanding regions in the world.
Initial trials of the technology in the US, NZ, China, and Australia have indicated yield improvements of over 6% and
substantial improvements in crop profitability. For a top-tier Idaho potato farmer that can amount to a 90% profit
Jamie Cairns, CropLogic’s CEO, said: “We selected the US and potatoes, America’s fifth largest crop, as a first target
because of the market size, consolidation, the demanding nature of that market, knowledgeable growers, and highly
educated workforce in our target regions. With half its acreage in Washington and Idaho, the industry farms 1.17 million
acres of irrigated land and produces over 20 million tonnes of potatoes annually.
“CropLogic’s aim is to become the leading provider of end-to-end agronomy services to global crop-growers – in the US
we’re actively finalising an opportunity to acquire a local agronomy services firm that will deliver us a significant
footprint of potatoes under management, revenues, and staff to realise the growth potential we see there,” Mr Cairns
“Our New Zealand-developed predictive technology offers farmers a proven decision support system to achieve more
sustainable farming practices by improving yields, significantly increasing efficiencies and boosting profits. We are
excited by this opportunity, which we see giving us access to big acreages in a key market where even the highest
producing farms have yield variations of 15% depending on crop management,” he added.
The CropLogic service is provided to farmers under a seasonal per-acre subscription. Across all crops, CropLogic is
targeting 2 million acres in America under its management over the next ten years and recurring income of $98M in that
CropLogic gathers field data via low-powered wireless networks and satellite systems which are processed through its
proprietary technology to give the farmer daily optimal prescriptions for applying water and nitrogen together with a
rolling yield prediction.
Further information in relation to rollout of decision support services in other geographic regions where trials have
already been undertaken will be announced in due course.