EasiYo Scores 100% for Consumer Satisfaction
May 2016
EasiYo Scores 100% for Consumer Satisfaction
It’s official. EasiYo is the country’s favourite yogurt! It has scored a five star rating in every category in the Canstar Blue survey and secured the Consumer Satisfaction Award in the Yogurt category. From humble beginnings 24 years ago in suburban Auckland EasiYo is now enjoyed across the globe and proud to be recognised amongst some of the largest yogurt brands in NZ as the favourite.
Survey respondents were asked to rate EasiYo across five factors; value for money, variety/range, taste, packaging and overall satisfaction. EasiYo was the only yogurt brand to score the top five star rating across every single category giving it the perfect 25 out of 25 score.
EasiYo is known for its delicious, homemade, nutritious yogurt. With no artificial ingredients, thickeners or stabilisers it has billions of live cultures in every spoonful.
The many health benefits and overall taste of EasiYo resonated with those surveyed who ranked taste as their number one driver of satisfaction when choosing a yogurt brand.
EasiYo’s CEO Brian Dewar says: “We are thrilled to receive the Consumer Satisfaction Award in the Yogurt category. Knowing New Zealanders are enjoying our EasiYo products and recognise the many health benefits of make-it-yourself yogurt, as well as noticing the real benefits of taste without additives, is fantastic.”
The Canstar survey is conducted across a representative sample of 2,500 New Zealanders and is based on 1817 consumer responses. This is the first time Canstar has run an Award for the Yogurt category in New Zealand. Visit http://www.canstarblue.co.nz/food-drink/yoghurt.
For more information and to view the full product range, including recipe inspiration using EasiYo yogurt, visit www.easiyo.com
ENDS