Media Release from 100% PURE Racing
18th March, 2016 For immediate release
GODZone Signs Nutrition Sponsor with Global Ambition
Today the directors of the GODZone Adventure race have announced a new partnership with health food innovators
RebelFood, a company who specialises in turning everyday food into highly nutritional products.
Based in Queenstown, RebelFood is new to the health food scene. After launching their first product less than six months
ago, the company has rapidly risen to become a significant provider of healthy snacks in New Zealand.
“ When we were first approached by Rebelfood to consider their dairy, sugar, gluten and additive free products we were
instantly impressed. Athletes are constantly looking for foods that are both highly nutritional and easy to eat while
training and competing,” says GODZone Race Director Warren Bates.
“The RebelFood Nutribomb is ideal for adventure racers and we are excited to welcome RebelFood on board as official
nutritional suppliers to GODZone.”
GODZone competitors will not only get the chance to taste test Nutribombs but also use them as they travel across an
arduous 550km course through the Nelson Tasman region next month.
RebelFood Co owner Joe Swatland says he and fellow business partners Marty James, Alex Boyes & Leoni Sullivan see real benefits in cementing ties with the world’s largestexpedition race.
“ Our vision for RebelFood is to take our revolutionary health snack products to a global market place and joining with
GODZone is a big step in that direction. The take up of Nutribombs in New Zealand has been rapid as we continue to
expand distribution via Foodstuffssupermarkets, specialty health outlets, sports stores and gyms.”
RebelFood supports a number of leading New Zealand sportspeople through their Rebel Leader programme including
Commonwealth and Olympic track cyclist Pieter Bulling and New Zealand’s number one female mountain biker, Kate Fluker.
High profile Queenstown adventure racers Lisa Bates, Mark Williams, Baz Smith and Hayden Key will race as theRebelFood
team at GODZone.
“ We admire and respect what RebelFood has set out to do from the outset. It is testament to their raw food philosophy
that so many high profile sportspeople are involved with the RebelFood movement,” says GODZone Race Director Warren
Bates.
“ There are other health and sports products in the pipeline with RebelFood that will be of great benefit to our sport
and generally to peoples wellbeing which is something we fully support.”
For more information on RebelFood go tohttp://rebelfood.co.nz/shop/nutribombs/ or the Facebook page www.facebook.com/RebelFood.co.nz/
For more information on GODZone go tohttp://godzoneadventure.com/ or the Facebook page http://www.facebook.com/godzoneadventure