Fly around the globe and discover the dairy story
Friday 6 November 2015
DairyNZ has launched a new online tool which visualises data about dairying in New Zealand in a three dimensional model
using gaming technology .
DairyNZ's brand marketing manager, Andrew Fraser, says you can take a virtual flight around the globe and discover data
on New Zealand dairy farms and where dairy products go around the world. He says the new tool tells the New Zealand
dairy story in a way that makes it easy to understand and interesting to view.
"We will use this with teachers as we are developing new educational resources for schools that use the 3D Dairy model
as a source of information, as well as amending existing resources to reference it," he says.
"When regional production and dairy herd statistics are updated each year, anyone can view the latest information using
this model," says Andrew.
"We think it is world leading. We have not seen online models anywhere else that present this amount of data in such a
simple and interactive manner. It takes tables of data and by adding visualisation to it turns it into information that
has more context and can be interacted with - giving it much wider appeal than just looking at statistics on a page."
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