phil wins BIG with three prestigious
Red Dot Awards
phil, the coolest little Kiwi company in the nursery world have scored an incredible triple whammy in the Internationally
acclaimed Red Dot product design awards held in Essen, Germany on the 29 June 2015 with three leading buggies that
deliver in outstanding innovation, performance and world class engineering.
The phil premium four wheel buggy verve was triumphant, as was sister company, Mountain Buggy, who similarly won awards for its
innovative nano and its new premium urban jungle luxury collection. This year, the Red Dot Award’s international,
38-member expert panel evaluated 4,928 entries from 56 countries and selected the winners according to the highest
standards using a strict criterion, based on the latest findings in formal, technical, manufacturing, societal,
industrial and ecological requirements.
phil chief cook & bottle washer (CEO) Campbell Gower is thrilled with the win, “We're just a small company based in New Zealand and our
Design Team is thrilled to accept these three prestigious Red Dot Product Design Awards for our strollers. This accolade
confirms our position as design innovators and is a fantastic addition to the international awards from consumer and
industry the team has already received.”
All three winners offer something uniquely different for parents around the globe
· phil verve: a premium inline buggy that is ideal for parents of one or two children, uptown & urban terrain for the city streets. Judges stated: “Verve delights with its great flexibility. Use of high quality
materials, clear lines and an ergonomic design contribute further to the good overall impression”
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· Mountain Buggy nano: is the ultimate travel companion that promises convenience, longevity, an authentic Mountain
Buggy experience of ease and maneuverability with first class safety innovation.Judges stated: “Uncompromising
competency and considerable courage and you (MB) have measured yourself successfully against the best”
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· Mountain Buggy urban jungle luxury collection: is the epitome of premium quality, world-class engineering,
craftsmanship and fashion tailoring. Judges stated: “The use of classical materials and patterns provides the pushchair
with a timelessly elegant appearance. Furthermore, it’s many practical detail solutions are convincing”
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“We pride ourselves on our design effort that combines form and function to create the most versatile buggies, while
maintaining iconic styling that sets us apart,” said Phil Brace, Lead Designer, at phil “While our buggies have evolved over time, we remain focused on the detail in order to deliver high performance,
quality products that put safety first. It’s a thrill for me and the team to be internationally recognised in this way,
and humbling to be acknowledged alongside winners like Ferrari, Apple and Dyson.”
ENDS